Ahmad Al Kayyali
Cairo
Summary
Seasoned professional with 19 years of diverse experience across retail management, business development, e-commerce, and fintech. Successfully founded and led a B2B e-commerce startup, showcasing entrepreneurial spirit and resilience. Demonstrated expertise in strategic planning, project management, and team leadership. Proven track record in business expansion, distribution management, and partnership development. Currently excelling as Head of Merchant Acquisition and Partnerships in the Fin-Tech sector, leveraging analytical thinking and a collaborative approach to drive success. Known for launching and managing new projects with precision and strategic insight
Overview
16
16
years of professional experience
1
1
Certification
Work History
Partnerships & Merchant Acquisition Head
Money Fellows
Cairo
07.2023 - Current
- develop and execute comprehensive merchants acquisition strategies to drive company growth and expand market reach
- responsible for end to end brand acquisition process: cold calls, negotiations, contract reviewing finalizing all agreement 's aspects
- achieved growth goals and targets by cultivating and securing new customer relation
- demonstrated high entrepreneurial mindset by adapting new initiatives and launching new projects
- collaborating with key stakeholders inside company including strategic, marketing, growth, product, finance and operations.
Founder & CEO
Teegara
Cairo
12.2019 - 03.2023
- Founding Teegara from scratch as a B2B marketplace
- Raising funds
- Leading commercial development
- Leading marketing activities
Head OF Category - Mobiles & Tablets
Jumia.com
06.2018
- Responsible of category P&L, Managing strategic local and global relationship with global brands, Creating the marketing plan for all tier 1, 2, and 3 campaigns, Coordinating with local marketing team and central marketing team, Reporting to the Commercial director horizontally and dotted to the head of mobiles in central team.
Smartphone Business Manager - Sales & Business Development Management
Nile Engineering For Projects
04.2015
- Responsible of selecting and communicating with new brands of Smartphone global brands to be their local distributer - Oppo, Obi World phone, Onse plus, Zopo and others, Creating a business plans and marketing plans for the new Smartphone brands, Take the business discussion to the level of level one management with discussing P& L for the suggested new Smartphone brands, Reporting to C.E.O and C.O.O.
Lenovo Smartphone Sales Manager
JoviTronix
- Business development to introduce Lenovo Smartphone brand at best level of Interest to all modern trade retailers, End to end organized retailer's management in terms of relationship, Ranging process and Sell In and Sell Out, Drive all activities related to retail, from partner selection, Joint business planning, sales & marketing planning, training and Merchandising Visibility, Manage profitability of each account, End-to-end sales management: Sell In, Sell Through and Sell Out, Forecast sales per retail outlet, per account per model, Manage P&L of the Brand, Develop trade marketing initiatives for all ORS and OPRs, Manage team of account executives and promoters, Establish relationship with modern trade to penetrate with Lenovo mobiles.
Retail Director - Organized Retail Stores, Store in Store and E-Commerce
iPlus Egypt
10.2013 - 06.2014
- Managing two sister Companies iPlus & Mobile Plus retail departments, with all ORS, SIS and e-commerce functions, Restructure Mobile Plus to follow the modern company's structure manual, Renovating Mobile plus Bab EL Louk Store, Monitoring P&L of all businesses I managed, Building from scratch the new organized two retail stores of iPlus including writing the retail manual book, Responsible of building the strategic partnership with all Mobiles, Tablets and telecom vendors, Planning and forecasting for Retail, SIS and e-commerce and how to implement the plan, Create commercial plans, and direct ordering from the suppliers for iPlus ORS, and coming up with a monthly promotions along with the vendors, Business development with multinational companies and Telco as well, Reporting direct to the managing director.
Business Manager
Polaroid Authorized Licensee - Emerio Technology
03.2013 - 10.2013
- Managing Telecom operator and Key retail accounts, Managing the entire products of tablets, Smart phones and cameras marketing and sales cycle, Manage profitability of each account, Forecast sales per retail outlet, per account per brand, Manage P&L of the brands, Develop trade marketing initiatives for all retailers, Manage team of account executives and promoters, Prepare budget for the year on quarterly basis to achieve objectives.
Business Manager (Nokia & Mobinil Project)
CompuMe-Egypt
02.2012 - 03.2013
- Manage the business between CompuMe, mobinil and NOKIA, Implement the orders of NOKIA mobiles direct from the NOL for interest of mobinil and CompuMe stores from the seven NOKIA factories globally, Operate the cycle of supplying IT products to mobinil and implementing all aspects of IT products promo, Set up the quarterly marketing plans and offers with mobinil team for the past two years and currently with NOKIA as well, Preparing the roadmap of computers and other families for mobinil in quarter basis, Manage and revamp the stock movement on a weekly basis and take the decision for price updates according to interest of CompuMe and mobinil, Monitoring and manage the work-flow and setting time limits for the team on the project, Solve any issues related to the business that could affect achieving the business goals, Managing team of 4 colleagues and reporting direct to the top management, operation Manager, C.O.O and C.E.O, Breaking Nokia and CompuMe quarter target within two months.
Mobinil Project Manager
CompuMe-Egypt
01.2011 - 02.2012
- Responsible of the partnership with mobinil and all parts of the project such as mobinil redemption inside CompuMe, mobinil store in store, CompuMe products sales to mobinil, Joining marketing activities and all financial payment for both parties, Providing monthly computer road map and offers to mobinil, Managing the stock movement at mobinil stores, Reporting to the operation manager and C.O.O, Joining successful summer marketing activity with mobinil in summer of 2011 with huge sales and massive campaign.
Retail Store Manager (Maadi, CityStars and Mohandeseen)
CompuMe-Egypt
02.2008 - 12.2010
- Achieving store target, Responsible of all Marketing activities inside and outside the branch and making market survey to prepare monthly promo, Managing and coaching team of 7 to 25, Ensuring merchandise and services to break even the store target, Preparing weekly Sales analysis and stock inventory reports, Creating network of corporate customers (Maadi Branch), Organizing visual merchandising and creating new products display.
Retail Store shift Leader (Main Branch)
CompuMe-Egypt
03.2007
- Full responsibility for daily operation tasks, Oversaw full range of retail management responsibilities, Complete responsibility for proper display and products management inside the showroom, Managing team of 7 colleagues during the shift.
Retail Sales Advisor (Main Branch Heliopolis)
CompuMe-Egypt
12.2005
- Find out the customer needs, Demonstrate use and operation of the products, Arrange and display merchandise, Request new stock using MRF 'material requisition form', Recognize and monitor security issues, Maintain sales records, Provide information about available method of payment.
Education
Digital Marketing Diploma -
DM Arts Academy
04.2017
MBA, Entrepreneurship and strategic management Program -
Victoria University of Switzerland - The School of Management
01.2016
TOT Diploma, Train of trainer -
Knowledge Academy
01.2016
Bachelor of Business Administration -
Ain Shams - Egypt
01.2008
CIM Diploma, Attendance Only -
The Chartered Institute of Marketing London
Skills
- A Genuine Management DNA
- High level of communication skills
- Fast learner
- Exceptionally good in interpersonal, organizational and presentation skills
- Multitasking
- Customer Oriented
- Strategic Planning
- Good listener
- Strategic thinker
- Time management
- Analytical and problem solving skills
Certification
- Knowledge Academy: TOT Diploma, "Train of trainer" 1st of the class 2016
- Kotler Marketing Group: What is next in Marketing? Speaker "Philip Kotler" 2009
- UMC Consultancy: Marketing & Sales Skills Workshop 2009
- Scope institute: Advanced selling skills Workshop 2006
- Microsoft: Microsoft Certifie Professional (MCP)
- Virgi Tech: Querying Microsoft SQL server 2000, With Transact-SQL Programming a Microsoft SQL Server 2000
Personal Particulars
28 February 1981, Kuwait, Cairo, Married
Core Professional Strength
- Business Development Management
- Sales & Marketing
- Retail Sales & Merchandise
Linkedin Profile
linkedin.com/in/ahmad-al-kayyali-mba-55aa3355
Languages
- Arabic - Native
- English - excellent
Affiliations
- Cultivating interests beyond work, I'm an avid reader exploring diverse literature. I also enjoy discovering historical sites, savoring traditional cuisines, and collecting antique artifacts. Additionally, I engage in strategic computer games for leisure, fostering problem-solving skills and creativity, enriching both personal and professional growth
Accomplishments
- Life achievement - I am striving for it, still learning, growing and discovering
- Old but still achievements :) in the workplace include being recognized as the Best Retail Sales Advisor for 12 consecutive months and Best Shift Leader for 6 months. Additionally, I was awarded Best Store Manager in both 2008 and 2009. Furthermore, I spearheaded a successful marketing campaign in collaboration with Vodafone Egypt, Alfa Romeo, and Lenovo, garnering recognition from Lenovo's regional manager for its effectiveness.
Languages
Arabic
First Language
English
Advanced (C1)
C1
References
References available upon request.
Timeline
Partnerships & Merchant Acquisition Head
Money Fellows
07.2023 - Current
Founder & CEO
Teegara
12.2019 - 03.2023
Head OF Category - Mobiles & Tablets
Jumia.com
06.2018
Smartphone Business Manager - Sales & Business Development Management
Nile Engineering For Projects
04.2015
Retail Director - Organized Retail Stores, Store in Store and E-Commerce
iPlus Egypt
10.2013 - 06.2014
Business Manager
Polaroid Authorized Licensee - Emerio Technology
03.2013 - 10.2013
Business Manager (Nokia & Mobinil Project)
CompuMe-Egypt
02.2012 - 03.2013
Mobinil Project Manager
CompuMe-Egypt
01.2011 - 02.2012
Retail Store Manager (Maadi, CityStars and Mohandeseen)
CompuMe-Egypt
02.2008 - 12.2010
Retail Store shift Leader (Main Branch)
CompuMe-Egypt
03.2007
Retail Sales Advisor (Main Branch Heliopolis)
CompuMe-Egypt
12.2005
Lenovo Smartphone Sales Manager
JoviTronix
Digital Marketing Diploma -
DM Arts Academy
MBA, Entrepreneurship and strategic management Program -
Victoria University of Switzerland - The School of Management
TOT Diploma, Train of trainer -
Knowledge Academy
Bachelor of Business Administration -
Ain Shams - Egypt
CIM Diploma, Attendance Only -
The Chartered Institute of Marketing London
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