Ahmed Abdelhakim
Commercial & Growth Leader
Qina,KN
Summary
Commercial and Growth Leader experienced in scaling revenue across corporate and startup environments. Drove consistent revenue growth and led large teams through effective sales operations and KPI framework redesign. Focused on delivering strategic growth and commercial leadership in diverse markets.
Overview
22
22
years of professional experience
6
6
Certification
Work History
Business Development & Growth Manager
Abdel's Sushi
Yellowknife
06.2025 - Current
- Built the company's entire digital presence from scratch, including launching the official website with full ordering, payment, and catering booking capabilities
- Established and optimized business listings across Google Maps, TripAdvisor, and Yelp, significantly improving search visibility and local discovery
- Scaled online presence across 7 digital channels, resulting in 155K+ impressions within 8 months with minimal marketing spend.
- Developed and activated a multi-channel revenue model (website, social media, delivery platforms, catering, and distribution partnerships)
- Launched and expanded presence on delivery platforms (Uber Eats & DoorDash), driving strong order volume and new customer acquisition
- Built scalable revenue streams across: Delivery platforms (40.9%), Catering (26.3%), Distribution partnerships (23%)
- Designed foundation for scaling business from virtual kitchen to premium dining concept based on validated market demand.
Direct Sales MGMT Districts Branch Manager
TE data
Aswan
11.2021 - Current
- Managing all functions in two retail branches in Upper Egypt Area (Qena and Aswan Flagship Branches).
- Led sales team of 28 in two branches to achieve organizational goals, fostering collaboration and accountability.
- 2024 achievements: Our branch was nominated as the top-performing branch company-wide for the 'Customer Evaluation NPS Score' in July 2024, based on a customer survey conducted by the third-party research firm KANTAR.
- Achieved a 23% growth in Total Branch Revenue compared to the previous year.
- Delivered a 50% growth in Fixed Broadband sales compared to the previous year.
- 2022 achievements: Aswan Branch: 145% Mobile sales Target Achievement, 100% E-Wallet, 80% DSL, and 6M EGP Revenue.
- Qena Branch: 168% Mobile sales Target Achievement, 184% E-Wallet, 74% DSL, and 7.7M EGP Revenue.
- Growth of 40.5% in mobile sales in Q4-2022 in Aswan Branch compared to the (Q4 - 2021).
- Growth of 112% in mobile sales in 2022 in Qena Branch compared to 2021.
- Developed unified PDR package to standardize sales performance reviews, enhancing clarity and consistency across business unit.
- Planned and executed hiring of 40 new salespeople for six sections in Upper Egypt Sales Region, organizing interview day, designing evaluation stages, and conducting primary interviews with over 150 candidates.
- Co-conducting online interviews to choose sales agents who will be transferred from outsourcing to staff inside Upper Egypt and the Red Sea business unit.
Certified Corporate Trainer
Telecom Egypt
Egypt
04.2017 - Current
- As a tested and certified trainer from the corporate training sector at Telecom Egypt group, I delivered the following: (300+ training hours - 100+ trainee - both offline/online).
- I developed the 'Be relevant' Sales Training workshop from scratch where the sales staff has the opportunity to learn how to master every step in the sales process from generating and qualifying leads to pitching and ending by closing deals.
- Devised technical training programs aligned with organizational requirements.
- Execute training sessions, webinars, workshops, etc. in groups or individually.
- Arranged and conducted on-site training sessions.
- Tracked and reported data on course completions, attendance, and training issues.
- Evaluated effectiveness of training programs and identified areas for improvement.
Direct Sales Districts Supervisor
TE data
Upper Egypt
12.2018 - 11.2021
- No.#1 Postpaid achiever branch in the company in MAR2019 with 431% target achievement.
- Achieved 107% ADSL target, 136.47% Postpaid, and 75% pre-paid in 2019, driving overall sales performance.
- Awarded best target achiever branch in FEB and MAR 2019 Sales Contest for the flagship retail branches.
- Achieve 101.29% ADSL target, 107.82% Postpaid, and 93.54% pre-paid in 2020 during the pandemic.
- Faced 51% off-target achievement in 2020, selling 1606 items across two projects during challenging conditions.
- No.# 1 Postpaid achiever branch in the number of sold postpaid lines in Upper Egypt Region in 2021.
- 201% off-target achievement (7568 items sold in two separate projects) in 2021.
Area Sales Supervisor (Acting as)
TE data
Luxor
04.2015 - 11.2018
- Evaluate on-the-job performance of sales team.
- Supported sales staff in meeting sales targets through coaching and resource allocation.
- Manage different departments in the store.
- Handle customer complaints, questions and issues.
- Assisted Sales Manager in leading and motivating sales team to achieve corporate sales objectives.
- To assist the Sales Manager in revising and implementing the sales strategies plans.
- Collaborated with Sales Manager to identify business targets and generate new sales opportunities.
- Supervised scheduled shifts to ensure smooth operations.
- Supported Sales Manager in executing team objectives.
Senior Sales Representative
TE data
Qena POS
01.2011 - 11.2018
- Enhanced sales staff capabilities by delivering solutions; answering technical and procedural questions for less experienced team members; teaching improved processes; mentoring team members to boost overall team performance.
- Informed management by submitting detailed activity and results reports, including daily sales reports, weekly work plans, and thorough monthly and annual territory analyses.
- Resolved customer complaints by investigating issues; developing tailored solutions; preparing comprehensive reports; recommending actionable insights to management.
- Maintains professional and technical knowledge by attending educational workshops; reviewing professional publications; establishing personal networks; participating in professional societies.
- Provides historical records by maintaining records on area and customer sales.
- Worked with team members to identify project objectives and tasks.
Lead Generation Specialist
TIR Consult, Canada
Egypt
05.2017 - 07.2017
Sales Executive
TE data
Qena POS
05.2008 - 12.2010
- Present to customer the latest updated offers issued and prepared by the sales manager in order to increase sales in the showroom.
- Executed direct marketing and sales activities to align with sales and marketing plan, driving customer engagement.
- Maintain and develop existing and new customers through planned individual account support.
- Addressed and followed up on customer inquiries and requests to enhance customer satisfaction and loyalty.
- Explained product information and usage effectively, ensuring customers received comprehensive support.
- Implement the sales strategy within showroom.
- Implemented shop merchandising and layout to enhance customer traffic flow.
- Monitor and report on activities and provide relevant management information.
- Attend training and to develop relevant knowledge and skills.
Co-Founder & B2B Sales Executive
Alkhawarezmy Computer Stores (Start-up)
Qena
06.2006 - 04.2008
- Generated and qualified leads to build robust sales pipeline.
- Meeting or exceeding sales goals.
- Negotiating all contracts with prospective clients.
- Construct sales pitches and presentations.
- Demonstrate product features before a sale.
- Helping determine pricing schedules for quotes, promotions, and negotiations.
- Prepared weekly and monthly reports to track sales performance and inform strategy.
- Visiting clients and potential clients to evaluate needs or promote products and services.
- Provide technical support after merchandise is purchased.
- Kept updated on advancements in software and hardware systems to provide informed support.
- Updated and organized client records to maintain accurate and accessible client information.
Campaigns supervisor
Estabrak Advertising
Qena
07.2005 - 05.2006
- Developed campaign plans based on customers' needs and budgets, distributed tasks to my team, and monitored fulfillment according to scheduled activities.
- Supervised creative teams to ensure ad campaigns met client specifications.
- Developed project timelines and coordinated resources for multiple advertising projects.
- Led team meetings to discuss project updates and address any challenges.
Customer Service Sales Representative
TrueMedia Advertising
Maadi
02.2004 - 03.2005
- Explained product features and advertising materials to customers while processing their work orders efficiently.
- Assisted customers in selecting advertising services to meet their needs.
- Managed customer inquiries through phone and email communications.
- Provided detailed product information to enhance customer understanding.
Education
Bachelor - Faculty of Commerce & Business Administration - Post studies
Helwan University
Cairo01-2005
Skills
- Business development
- Sustainability Fundamentals & Green Economy
- Climate Change Fundamentals
- Customer acquisition
- Growth strategies
- Digital marketing
- Market analysis
- Partner development
- Sales training
- Team leadership
- Relationship management
- Effective communication
Certification
- Green Pathways Program – INCO Academy
- Business Development Strategist
- Business Development Specialist
- SPIN Selling
- Sales Trainer
- Sales Strategies: Mastering the Selling Process
Awards
- Best Branch Company-wide 2024
- Best Sales Agent (many times)
- Best point of sale 2016
Languages
- Arabic, Native or Bilingual
- German, Elementary
- English, Professional Working
Timeline
Business Development & Growth Manager
Abdel's Sushi
06.2025 - Current
Direct Sales MGMT Districts Branch Manager
TE data
11.2021 - Current
Direct Sales Districts Supervisor
TE data
12.2018 - 11.2021
Lead Generation Specialist
TIR Consult, Canada
05.2017 - 07.2017
Certified Corporate Trainer
Telecom Egypt
04.2017 - Current
Area Sales Supervisor (Acting as)
TE data
04.2015 - 11.2018
Senior Sales Representative
TE data
01.2011 - 11.2018
Sales Executive
TE data
05.2008 - 12.2010
Co-Founder & B2B Sales Executive
Alkhawarezmy Computer Stores (Start-up)
06.2006 - 04.2008
Campaigns supervisor
Estabrak Advertising
07.2005 - 05.2006
Customer Service Sales Representative
TrueMedia Advertising
02.2004 - 03.2005
Bachelor - Faculty of Commerce & Business Administration - Post studies
Helwan University