Experienced commercial profile with experience in direct sales, account management, E-Commerce, product management & in-direct sales management, consistently demonstrated exceptional leadership skills and a deep understanding of how to deliver an epic customer experience, Sales manager with experience in telecommunications and consumer electronics goods.
Overview
21
21
years of professional experience
5
5
years of post-secondary education
Work History
Enterprise Sales Manager
e& Egypt
07.2024 - Current
Manage and grow strategic relationships with the key Government entities, ensuring long-term partnerships
Develop tailored solutions that align with the digital transformation goals of the government sector
Maintain strong relationships with key stakeholder across ministries and government organizations
Business Development Manager
DCarbon Global
04.2023 - 07.2024
Developed and implemented strategic business plans to increase Dcarbon market share
Generate and manage a robust sales pipeline, consistently exceeding sales targets
Built and maintained strong relationships with key clients, leading to the increase in customer retention
Negotiating and close high-value contracts with new accounts by reviewing the contracts terms and Collaborating with the legal team to ensure the company’s interest
Conducted market research and competitive analysis to identify key areas for growth and improvement
Monitoring market trends and competitors, providing regular reports and insights for the board members
Account Manager
Samsung Electronics Egypt
01.2022 - 04.2023
Create Channel development and expansion plan with focus on ROI and company strategic direction
Assuring a new revenue stream by adding the ME products to the accounts KPI
Finalizing partnerships with 2 new accounts to increase the department revenue and market share
Plan Sales forecast and track available stocks at the accounts to ensure healthy WOS
Secure product competitiveness by setting up differentiating strategy after analyzing the market, customers, competitors
Set up promotion strategy for expanding market dominance and maximizing SEEG’s product sales
E-Commerce Manager
Samsung Electronics Egypt
10.2020 - 01.2022
Launching the HA products for the first time on Samsung eStore
Increasing the eStore contribution to 10% from Samsung total sales after 9 months from the launch
Activating the e-Promoter service after finalizing the required UAT, hiring & training process
Plan services and methodologies of logistics and payments
Oversee weekly, monthly and annual sales revenue by managing the status of logistics, inventory and delivery
Establish an online-specific line-up and drive its expansion
Build a strategy for increasing actual sales by managing Samsung eStore page layouts, content optimization, testing, promotion planning, etc
Establish a brand shop (EPP: Enhanced Partnership Program) on Samsung e-store by cooperating with related stakeholders and planning platform features
Manage web analysis and key KPIs including CTR (Click-Through Rate), bounce rate, cart abandonment, conversion rate, AOV (Average Order Value), drop-off rate, and etc., and derive insights based on the analyzed data
Corporate Channel Strategy Manager
Samsung Electronics Egypt
05.2018 - 10.2020
Maximize revenue and profit by setting sales strategies and plans that focus on the assigned region / market
Build a foundation for continued revenue and profit creation by identifying new opportunities and linking them to sales
Design the optimal sales strategy that will allow meeting the sales target using market, product, and competitor’s data analysis
Develop effective sales strategies based on the deep understanding of the industry and market
Achieving 40% Market Share for the first time in the TV business
Increase the sales in the current POS and expanding in new POS in Greater Cairo by 20%
Ensure the operation flow of the sell through and sellout of the CE products
Managing traditional channel (dealers) and Brand shops in terms of setting targets, incentives schemes, products availability, display and price control, monitoring competition activities
Responsible for enhancing distribution operations and market penetration to increase market share
Aligning with distributors sales force to increase sell-through and enhance sales operations in the assigned regions
Managing smart sense field force operations (market sensing, solving dealers issues, branding and visibility, communication and reporting)
AC Assistant Sales Manager and Product Manager
Samsung Electronics Egypt
01.2015 - 05.2016
Responsible for studying, launching and managing all KD Manufacturing projects for the AC in partnership with local manufacturers in Egypt
Workout the overstock problem and increasing the sales to 165 Million EGP per year
Overlook distributor's infrastructure (sales representatives, warehouses and vans) and ensure that they are up to the level of achieving the company distribution expansion plan
Managing the distributor week of sales and ensure having a healthy stock
Line-up selection, Pricing and PSI analysis
Sales Supervisor, Direct Sales
Vodafone Egypt
03.2012 - 12.2014
Recruit & train candidates to make sure that all the Nile Tel operational activates for the 500 outlets are running according to the company strategy
Increasing the Number of outlets from 30 to 150 during the 1st year
Negotiate and finalize the contract terms with the account
Increasing the Sales from 15 Million to 24.6 Million per month
Monitor the team performance in terms of quality of service, reports, maintain a healthy relationship with our account in terms of B2B partnership
Senior Sales Executive, Indirect Sales
Vodafone Egypt
04.2007 - 03.2012
Achieving the department target and the company objectives through Vodafone Egypt dealer's channel
Develop the assigned zone and improve the customer experience in the dealer's outlets
Ensure that the dealers have sufficient quantities from our products at all times
Conduct frequent training to the dealers to enhance their product knowledge
Retail Sales Executive
Vodafone Egypt
06.2005 - 04.2007
Selling the company products and services through the company outlet
Handling customer’s complaints / escalated cases in timely manner that ensure maximum customer satisfaction
Responsible for the shift inventory & the look & Feel
Assistant Retail Area Manager
Adidas and Timberland
06.2004 - 05.2005
Approve the distribution channels and check how they present our products
Transferring product between shops in order to maintain a healthy inventory
Frequent visits to the stores to ensure that the company policies are applied in a good way
Education
Business Administration -
Faculty of Commerce and Business Administration - Helwan University