Linux Hosting
Ahmed Mostafa Elfkhrany
Digital Marketing Manager
Cairo
Summary
Forward-thinking Digital Marketing Manager experienced working with cross-functional teams to achieve marketing and brand development goals. Skilled in pay-per-click advertising and online content development. Collaborates cross-functionally to create, execute and optimize fresh digital approaches.
Overview
11
11
years of professional experience
4
4
years of post-secondary education
3
3
Certifications
Work History
Marketing Manager
Elite Group
07.2021 - 01.2022
- Utilized market trends and target audience statistics to effectively and appropriately market products.
- Boosted brand awareness and generated leads while managing internal and external marketing campaigns and programs.
- Created company brand messaging, collateral materials, customer events, promotional strategies, and product commercialization.
- Managed workflow between staff, coordinating documents, planning, and creative material distribution.
- Recruited and hired capable team members to add value and diverse skills set to marketing department.
- Worked with graphic designers and writers to establish theme and tone for content.
- Maintained documentation, detailing assignments, in-progress work and completed project milestones.
- Executed search engine marketing, advertising and public relations campaigns to generate demand and sales leads.
- Used data analytics to track lead generation campaigns and improve quality.
- Managed workflow between staff, coordinating documents and creative material distribution.
Marketing Manager
Elfath Tours
Tanta
03.2018 - 03.2023
- Created company brand messaging, collateral materials, customer events, promotional strategies, and product commercialization.
- Boosted brand awareness and generated leads while managing internal and external marketing campaigns and programs.
- Managed workflow between staff, coordinating documents, planning, and creative material distribution.
- Utilized market trends and target audience statistics to effectively and appropriately market products.
Marketing Manager
InDesign Printing
Tanta
01.2014 - 05.2018
- Utilized market trends and target audience statistics to effectively and appropriately market products.
- Boosted brand awareness and generated leads while managing internal and external marketing campaigns and programs.
- Created company brand messaging, collateral materials, customer events, promotional strategies, and product commercialization.
- Managed workflow between staff, coordinating documents, planning, and creative material distribution.
Digital Marketing Manager
Marketing Leader
Muscat
12.2014 - 01.2018
- Establish positioning, identify target audiences, and develop marketing plans with specific objectives across different channels and segments
- Lead the execution of marketing programs from start to finish, leveraging internal support and driving collaboration
- Analyze customer insights, consumer trends, market successful strategies
- Analysis, and marketing best practices to build -Create, maintain, and conduct analytics reporting across multiple platforms and extract key insights for future campaign development and go-to-market strategies
- Conceptualize and execute on multi-channel campaigns across the prospect and customer lifecycle, ensuring the alignment of communications and messaging across all channels
- Employer branding strategies" knowledge
- Manage content and updates for customer and internal touch points, establishing budget guidelines, participating in events and documenting business processes
- Gather customer and market insights to inform outreach strategies, increase customer conversions, and generate more qualified leads
- Identify effectiveness and impact of current marketing initiatives with tracking and analysis, and optimize accordingly
- Present ideas and final deliverables to internal and external teams, and communicate with senior leaders about marketing programs, strategies, and budgets
- Leading a team inside and outside Egypt of (Graphic Designers, Social Media, Content Creator) and supervises their daily duties
Digital Marketing Specialist
Freelance
02.2012 - 06.2014
- .
- Created and deployed social media content, engaged with target audiences and boosted reach with strategic ad placements.
- Managed digital projects from initial concept through final implementation and live monitoring.
- Developed digital marketing strategies by creating and implementing plans to reach and engage target audiences.
- Evaluated market trends to stay current on consumer and competitor changes.
- Optimized e-commerce campaigns through A/B testing to increase online sales.
- Optimized company website to improve engine ranking, user experiences and conversion rates.
- Mentored and trained teams in KPI analysis and performance evaluation using Google AdWords and Google Analytics.
- Created Pay-Per-Click campaigns to drive targeted traffic to company website.
- Created social media content with innovative brand messaging to support new product launches.
Education
Google Ads Search - Digital Marketing
Google
08.2014 - 10.2014
Bachelors - Computer Science
HIMIT
04.2008 - 04.2012
Inbound Marketing
HubSpot
03.2015 - 04.2015
Skills
Database Management
Budgeting
Research methods
Strategic planning
Market Analysis
Campaign management
Analytics and SEO
Software
WordPress
SEO Softwar
Office
Certification
Hubspot
Interests
Travel
Video Games
Reading
Penetration Testing
Timeline
Grow With Google
06-2023
Marketing Manager
Elite Group
07.2021 - 01.2022
Marketing Manager
Elfath Tours
03.2018 - 03.2023
Google Digital Marketing
01-2017
Hubspot
03-2016
Inbound Marketing
HubSpot
03.2015 - 04.2015
Digital Marketing Manager
Marketing Leader
12.2014 - 01.2018
Google Ads Search - Digital Marketing
Google
08.2014 - 10.2014
Marketing Manager
InDesign Printing
01.2014 - 05.2018
Digital Marketing Specialist
Freelance
02.2012 - 06.2014
Bachelors - Computer Science
HIMIT
04.2008 - 04.2012