Ali El Shihy
Content Strategist
Giza
Summary
Knowledgeable Content Specialist with strong background in developing and executing content strategies that align with business objectives. Demonstrated ability to create engaging content and manage cross-functional teams to drive brand growth. Proven skills in content creation and digital marketing.
Overview
2
2
years of professional experience
2022
2022
years of post-secondary education
2
2
Languages
Work History
Founder & Social Media Coach
Reach Geeks Ltd.
03.2024 - Current
- Company Overview: UK
- Increased Instagram views by 150% for clients and successfully launched a clothing brand with a strategic marketing campaign
- Developed content strategies, managed influencer collaborations, and executed campaigns to drive engagement and sales
- Conducted market research and analytics to refine strategies and track client growth
- UK
Sales Rep
Apex Ai
08.2023 - 02.2024
- Conducted product presentations and demonstrations to educate clients on the features and benefits of our offerings, resulting in a 30% increase in sales
- Provided administrative support to the sales team, including order processing, invoice preparation, and customer service
- Conducted market research to identify potential leads and opportunities
Marketing Intern
AKQA
04.2023 - 08.2023
- Company Overview: a world renowned marketing agency with a diverse portfolio of clients
- As a Marketing Intern at AKQA, a world renowned marketing agency with a diverse portfolio of clients, I played an integral role in developing and executing content strategies and influencer marketing campaigns for a wide range of prominent clients, including but not limited to: Lipton, Baskin Robbins, Sodic, and Emaar
- Key Achievements and Responsibilities:
- Content Strategy: Collaborated with cross-functional teams to formulate comprehensive content strategies, resulting in a measurable increase in online visibility and engagement
- Influencer Marketing: Orchestrated influencer marketing campaigns, identifying and collaborating with relevant influencers
- Content Production: Produced high-quality written and visual content, social media posts, videos, and graphics, tailored to each client's unique brand voice and objectives
- Market Research: Conducted in-depth market research and competitor analysis to identify emerging trends and opportunities, informing strategic decision-making
- A world renowned marketing agency with a diverse portfolio of clients
Education
Bachelor of Science with Honours - Business and Management Studies
University of Sussex
United Kingdom07-2022
Skills
Facebook Ads
Sales Funnels
AI Automations
Content Strategy
Personal Branding
Social Media Management
Team leadership
Strategic planning
Marketing
Strategic thinking
Consulting
Client engagement
Extra-Curricular Activities
Captain, Gezira Football Club (GSC), Won 1 district championship with GSC Captain, Varsity football team, Won 2 CISA championships with the Varsity football team Captain, Varsity basketball team, Won 1 championship with the Varsity basketball team
Profile
As a University of Sussex Business Management Honours graduate, I possess a strong theoretical and practical background in key business concepts and principles., With excellent analytical, problem-solving, and communication skills, I am adept at working both independently and in teams., I am highly motivated and committed to continuous learning and personal growth., Overall, I am excited about the prospect of applying my knowledge and skills to real-world business challenges and making a positive contribution to the success of a dynamic and innovative company., Facebook Ads, Sales Funnels, AI Automation, Content Strategy, Adobe Photoshop, Project Management, Market Research, Personal Branding, Social Media Management, Video Editing, Observation, Decision making, Communication, Multi-tasking, Fast learner, Work ethic, Leadership
Timeline
Founder & Social Media Coach
Reach Geeks Ltd.
03.2024 - Current
Sales Rep
Apex Ai
08.2023 - 02.2024
Marketing Intern
AKQA
04.2023 - 08.2023
Bachelor of Science with Honours - Business and Management Studies
University of Sussex
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