AlMoatasem AbdElHady
Marketer
Giza,6th of October
Summary
Dedicated, Creative and passionate Marketing professional with over 7 years of experience supporting marketing projects and focus on developing and facilitating unique brand campaigns while collaborating with the Marketing Manager and sales team. Identifies and develops new revenue streams for clients through on-site promotions, innovative marketing strategies, and advertising campaigns with a personal touch. Executes customized product campaigns for each client through market research, Presentation abilities and organizing marketing events, able to interpret and analysis data and report findings that lead to impactful programs that drive revenue and increase brand awareness.
Overview
15
15
years of professional experience
1
1
Certification
Work History
Marketing Specialist
Perfect for Agri Investment
03.2021 - Current
- Planned marketing initiatives and leveraged referral networks to promote business development.
- Worked closely with in-house design team to develop visuals for content.
- Monitored trends in social media, industry, and competitive landscape to create new material.
- Identified appropriate marketing channels and target customers for campaigns.
- Maximized advertising efforts by developing content for media relations, corporate communications, and social media posts.
- Updated social media platforms with latest news and corporate details.
- Designed and implemented advertising and public relations activities.
- Monitored social media questions and comments and appropriately responded.
- Met with vendors to assess products, inquire about services and negotiate pricing.
- Teamed with advertising agencies and outside consultants to develop strategic marketing plans.
- Liaised between internal creative teams and agencies for branding ideas, graphic designs and promotional materials.
- Created customized marketing materials to increase product awareness.
- Collected and analyzed data from variety of sources to create detailed market research reports for top-level decision makers.
- Wrote engaging and successful marketing, advertising, and website copy.
- Analyzed data to uncover insights and identify key opportunities to inform strategic decisions.
- Assembled reports and presentations to share insights and recommendations with stakeholders.
Marketing Coordinator
Perfect for Agri Investment
08.2015 - 03.2021
- Planned and executed internal and external marketing events.
- Boosted brand awareness with target customer demographics with social, print, and email campaigns.
- Created engaging brochures and flyers to use for promotional materials and distribution.
- Composed daily posts for social media and helped build corporate presence on Twitter, Facebook, and Instagram.
- Collaborated with cross-functional teams to establish successful execution of projects and campaigns.
- Used online and offline marketing to generate leads, increase visibility and drive sales growth.
- Tracked and reported on marketing campaign responses.
- Established relationships with key stakeholders and media outlets to secure press coverage and increase rapport and trust.
- Created and managed marketing budgets to monitor expenditures, control costs and increase ROI.
- Created and managed social media campaigns to increase brand engagement.
- Coordinated with design and media teams to develop high-quality creative assets.
- Launched successful digital marketing campaigns that achieved goals for increased website traffic.
Billing and Collections Specialist
Vodafone Egypt
08.2011 - 08.2015
- Processed payments and applied them to customer balances.
- Delivered exceptional customer service on collection calls and maintained calm and professional demeanor.
- Trained new team members on scripts, company services, and collection strategies.
- Counseled debtors on payment options and arranged installment agreements.
- Negotiated to collect balance in full.
- Maintained high volume of calls and met demands of busy and productive group.
- Worked in call center environment handling manual and automatically dialed outbound calls.
Customer Service Representative
Vodafone Egypt
12.2009 - 08.2011
- Handled customer inquiries and suggestions courteously and professionally.
- Actively listened to customers, handled concerns quickly, and escalated major issues to supervisor.
- Answered constant flow of customer calls with minimal wait times.
- Answered customer telephone calls promptly to avoid on-hold wait times.
- Maintained customer satisfaction with forward-thinking strategies focused on addressing customer needs and resolving concerns.
- Offered advice and assistance to customers, paying attention to special needs or wants.
- Clarified customer issues and determine root cause of problems to resolve product or service complaints.
- Processed customer service orders promptly to increase customer satisfaction.
- Participated in team meetings and training sessions to stay informed about product updates and changes.
- Met customer call guidelines for service levels, handling time, and productivity.
- Followed up with customers about resolved issues to maintain high standards of customer service.
Agronomist
Orchard
08.2008 - 12.2009
- Conducted soil samples for analysis to determine future crop placement.
- Provided guidance and recommendations regarding planting and cultivation methods.
- Implemented pest and weed control measures.
- Supervised fertilizer and pesticide applications.
- Trained and instructed staff on products and agronomic principles.
- During this year exported more than 22 Tons of Pepper to European countries.
Education
Marketing Diploma - International Marketing
Canadian Chamber of Commerce
Cairo, Egypt07.2020
Bachelor's Degree in Agriculture Science - Agricultural And Food Products Processing
Faculty of Agriculture, Cairo University
Cairo, Egypt06.2008
Skills
- Business Administration
- Sales Expertise
- Time Management
- Google Analytics
- Market Trend Analysis
- Business Development
- Business Negotiation
- Campaign Management
- Microsoft Office
- Marketing Analytics
- Marketing Campaign Strategy
- Tradeshow Events
Certification
- Future Generation Academy - Cairo - Egypt, Basic Business Skills Acquisition - Jan : Apr 2009.
- Inception Academy Cairo – Egypt , Marketing Concepts & Principals Course - Sep 2015.
- Inception Academy Cairo – Egypt , Sales & Negotiation Course - Sep 2016.
- RITI Academy Cairo – Egypt , Marketing Essentials for Business-to-Business Sales Course - Aug 2018.
- Canadian Chamber of Commerce in the Middle East – Cairo Egypt , Sales & Marketing Workshop - Aug 2019.
- Udacity Educational Organization – Cairo - Egypt , Digital Marketing Professional Nano-degree Program - Aug: Oct 2021.
- Udacity Educational Organization – Cairo - Egypt , Advanced Marketing Analytics Nano-degree Program - Aug: Oct 2022.
Additional Information
Projects:
(in this section I have a Projects campaign and also a Project that I did in my Courses)
• Start-up Restaurant from scratch with all Branding and Marketing campaigns Apr 2010 (Basic Business Skills Acquisition Course).
• Start-up Company for Egypt Cotton T-shirts with all Marketing Activities and Strategies from SWOT analysis through implementation till CRM Jul 2020 (Marketing Diploma).
• E-Mail Marketing Campaign – Facebook Campaign Oct 2021 (Digital Marketing Professional Nano-degree Program).
• Story Telling with Data Using Excel Sheet Aug 2022 (Advanced Marketing Analytics Nano-degree Program).
• Business Story Using Real data for Flight Cancellation & Delay for US Flight in 2015 Using Tableau Program for analytic data and tell story Sep 2022 (Advanced Marketing Analytics Nano-degree Program).
• Google Merchandise Store E-Commerce Data Analysis Using Google Analysis & Data Studio Sep 2022 (Advanced Marketing Analytics Nano-degree Program).
• Analytic Brief Oct 2022 (Advanced Marketing Analytics Nano-degree Program).
• Build up and develop my Company Website (www.perfect-eg.com) and Social Media Platform (Now we have 37K followers on Facebook) from Jan 2016 till Jun 2017.
• Establish a Marketing Campaigns for Brand Awgareness about Perfect Company from Mar 2016 to Jul 2016.
• Products Marketing Campaign like Florastart-Fertilization (Dec till Apr 2018) – Trafos Cu-Fertilization (Feb till Aug 2019) and the Sales increased from 1st product by 33% compared with last year Sales and, 2nd one Sale increased by 23% compared with last year.
• New Product Campaign for Pesticide Sector for Closer that have a big plan (Testimonial Videos – Animation Video – on farm meeting – Seminars – Promotion materials – Competitive analysis – market study).
Languages
Arabic
Native language
English
Upper intermediate
B2
Work Availability
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Quote
Every problem is a gift—without problems we would not grow.
Tony Robbins
Timeline
Marketing Specialist
Perfect for Agri Investment
03.2021 - Current
Marketing Coordinator
Perfect for Agri Investment
08.2015 - 03.2021
Billing and Collections Specialist
Vodafone Egypt
08.2011 - 08.2015
Customer Service Representative
Vodafone Egypt
12.2009 - 08.2011
Agronomist
Orchard
08.2008 - 12.2009
Marketing Diploma - International Marketing
Canadian Chamber of Commerce
Bachelor's Degree in Agriculture Science - Agricultural And Food Products Processing
Faculty of Agriculture, Cairo University
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