Dynamic Senior Media Buyer with a proven track record at Multiple Digital Marketing - Ecommerce Agencies , adept at maximizing ROI through strategic negotiation and data-driven media planning. Skilled in client communication and fostering team development, I consistently enhance campaign performance and exceed client expectations by leveraging advanced analytics and creative strategies.
Hi, I’m
Amr Mohamed
Performance Marketeer
Alexandria
Summary
Overview
6
years of professional experience
1
Certification
2
Languages
Work History
Freelancer
Senior Media Buyer
01.2020 - Current
Job overview
- Mentored junior team members, fostering professional growth and development within the department.
- Led a team of media buyers to consistently meet or exceed client goals and expectations.
- Managed multi-million dollar budgets, ensuring effective allocation of resources across various channels.
- Enhanced campaign performance by analyzing data and optimizing media buys accordingly.
- Proactively addressed potential issues with vendors, maintaining open lines of communication to ensure smooth resolution when needed.
Spectrick
Media Buyer
09.2022 - 07.2023
Job overview
- Maximized reach within allocated budgets by identifying cost-effective advertising solutions across various media formats.
- Coordinated cross-functional teams to ensure seamless execution of integrated marketing campaigns from start to finish.
- Managed multiple projects simultaneously, ensuring timely delivery and meeting client expectations.
- Analyzed campaign performance data, making informed recommendations for future strategies and budget allocation adjustments.
Khafagy | KSA/UAE Ecommerce
Media Buyer
03.2023 - 09.2024
Job overview
- Stayed current on industry best practices, emerging technologies, and changes in consumer behavior patterns affecting media consumption habits among key demographics.
- Optimized ad campaigns for enhanced performance through regular monitoring and data analysis.
- Increased client ROI by strategically negotiating advertising placements across various platforms.
- Collaborated with creative teams to develop impactful ad concepts tailored to specific target audiences.
ClickShare - KSA
E Commerce Media Buying Team Leader
07.2023 - 09.2024
Job overview
- Set performance expectations for the team, monitoring progress towards goals and providing constructive feedback as needed.
- Developed team members'' skills through targeted coaching sessions, resulting in improved individual performance.
- Enhanced team productivity by implementing efficient work processes and regularly reviewing performance metrics.
- Mentored junior staff members, helping them develop their leadership potential and advance in their careers.
Etc For Digial Marketing - KSA
Media Buyer - Creative Strategist
02.2024 - 01.2025
Job overview
- Conducted comprehensive market research to identify new opportunities and stay ahead of industry trends.
- Utilized advanced analytics tools to monitor ad performance against KPIs, adjusting strategies as needed for optimal results.
- Leveraged competitive analysis findings to make strategic recommendations that gave clients a competitive edge in the marketplace.
- Maximized ROI of advertising campaigns through continual analysis of performance, response-rates and results.
Education
Alexandria UniversityAlexandria
Bachelor from Business
04.2001
University Overview
Skills
Media planning
Certification
Advanced Business Development Course - Nadeem Barakat
Timeline
Advanced Business Development Course - Nadeem Barakat
05-2025
Media Buyer - Creative Strategist
Etc For Digial Marketing - KSA
02.2024 - 01.2025
E Commerce Media Buying Team Leader
ClickShare - KSA
07.2023 - 09.2024
Media Buyer
Khafagy | KSA/UAE Ecommerce
03.2023 - 09.2024
Media Buyer
Spectrick
09.2022 - 07.2023
Senior Media Buyer
Freelancer
01.2020 - Current
Alexandria University
Bachelor from Business
04.2001
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