Summary
Overview
Work History
Education
Skills
Certification
Business Analysis Skills
Business Domains Expertise
Initiatives And Projects
Miscellaneous Capabilities And Experiences
Entrepreneurship Experience
Technical Experience
Personal Information
Awards
Timeline
Generic

ASMAA ISMAIL IBRAHIM

Senior Businss Analyst/ Product Owner
Heliopolis

Summary

Results-oriented Senior Product Manager with strong analytical skills. Adept at collaborating within a team or working independently. Possesses exceptional communication abilities and a talent for efficient time management. Demonstrates extensive domain knowledge and experience across diverse industries including Banking & Finance, eCommerce, CRM and Tourism.

Overview

20
20
years of professional experience
4007
4007
years of post-secondary education
1
1
Certification

Work History

Senior Business Analyst/ Product Owner

700Apps
06.2023 - Current
  • <<Integration>> Understanding the external Systems, and the needs & requirements.
  • Worked on governmental Sector.
  • Managed stakeholder expectations through transparent communication and timely status updates, ensuring alignment between project deliverables and business objectives.
  • Facilitated requirement gathering workshops, resulting in clear project objectives and deliverables.

Senior Business Analyst/ Product Owner

envnt. the new codelab
06.2022 - 05.2023
  • Worked on a great initiative <<HRDF KSA>>.
  • Analyzed the Impact Analysis, for moving to the new system, from the existing system, which is to be replaced (which needed to be analyzed as well).
  • Handled a wide number of stakeholders, from different functions.

Senior Business Analyst/ Product Owner

Business Borderlines
08.2016 - 01.2019
  • Was the primary point of contact and build long-term relationships with customers.
  • Ensure that client needs are understood and satisfied.
  • Interviewing Key Stakeholders
  • Bringing change to organizations through:

- analyzing the current state, and processes

- design a To-Be, solving bottlenecks by

designing an improved process.

  • Working on Business Intelligence Projects, and discovering the transactional systems existing, suggesting the needed data, which needs to be in the Data warehouse, and the measures that the stakeholders need.
  • Specialized in Financial Services, especially Banking, in which I experienced different processes, and understood the different systems and stakeholders, and what each is performing to complete the whole picture.

Senior Software Engineer

SANA-tech
01.2009 - 08.2016
  • Enhanced software functionality by identifying and resolving complex technical issues.
  • Developed scalable applications using agile methodologies for timely project delivery.
  • Analyzed proposed technical solutions based on customer requirements.
  • Delivered unit-tested systems within customer-prescribed timeframes.

Senior Software Engineer

ITWorx
01.2008 - 12.2008
  • Enhanced software functionality by identifying and resolving complex technical issues.
  • Managed multiple projects simultaneously while maintaining strict deadlines and high-quality standards.
  • Collaborated with cross-functional teams to design innovative software solutions.

Software Engineer

ITWorx
12.2006 - 01.2008
  • Developed scalable and maintainable code, ensuring long-term stability of the software.
  • Integrated new technologies into existing systems, increasing capabilities and improving overall performance.
  • Developed reusable components that significantly reduced development effort on multiple projects.

Business Intelligence Engineer

Intercom Enterprises
09.2005 - 12.2006
  • To-Be / Future State Assessment.
  • As-is Analysis.
  • Negotiation and Persuasion.
  • Gap Analysis.
  • Attention to Detail.
  • Wireframing, Prototyping, and User Stories.
  • SWOT Analysis.
  • Maintain strong relationships with business teams and project members.
  • Excellent analysis and interviewing skills.
  • Write concise and effective User Stories.
  • Critical thinking, Problem solving, conflict management.
  • Perform work on time, within scope and with high customer satisfaction.

Education

B.Sc. - Computer and Information Sciences

Ain Shams University

General Secondary Certificate - Mathematics Section

Our Lady of Perpetual Succor School
Cairo, Egypt
08-2001

Skills

Business Analysis

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Certification

CPRE (Certified Professional for Requirement Engineering)

Business Analysis Skills

  • To-Be / Future State Assessment
  • As-is Analysis
  • Negotiation and Persuasion
  • Gap Analysis
  • Attention to Detail
  • Wireframing, Prototyping, and User Stories
  • SWOT Analysis
  • Maintain strong relationships with business teams and project members
  • Excellent analysis and interviewing skills
  • Write concise and effective User Stories
  • Critical thinking, Problem solving, conflict management
  • Perform work on time, within scope and with high customer satisfaction

Business Domains Expertise

  • Banking
  • ECommerce
  • Education
  • Healthcare
  • Real Estate
  • Supply Chain Management

Initiatives And Projects

  • بوسطة_أسماء: This is like 'Dear Sugar' columns, where people share with me their challenges, and I respond with my insights.
  • Human Library: Took a license from the origin Organization, to make a library here in Egypt, and became the Founder of Human Library Egypt.
  • Chess Coach: Worked as a chess coach for Chess Your Child, which uses chess for building characters.
  • Pain to Power: This is a workshop that I designed, that helps people, through a system designed to tackle the pain, which is experienced after the loss, and guide it to power.
  • Podcasts: Making short podcasts of interest (have a small Podomatic channel).

Miscellaneous Capabilities And Experiences

  • Deliver workshops (Like Business Intelligence Basic Concepts and Banking Domain Orientation)
  • Have Done: Feasibility Studies, and Market Research
  • Have Edited some Published books (Fiction and Non-Fiction)
  • Can Create Contents for the different Broadcasting Channels
  • Copyrighting capabilities

Entrepreneurship Experience

  • Author
  • Certified Life Coach
  • Human Library Egypt Founder

Technical Experience

  • C# .Net
  • Java
  • DBMSs (MSSQL Server, IBM, DB2, MySQL, Teradata)
  • Sparx Enterprise Architect
  • Rational Rose
  • Visual Paradigm
  • JIRA

Personal Information

  • Date of Birth: 06/20/84
  • Place of Birth: Cairo

Awards

WOE (Women of Egypt) list of Egypt's 50 Most Inspiring Women - 2016

Timeline

Senior Business Analyst/ Product Owner

700Apps
06.2023 - Current

Senior Business Analyst/ Product Owner

envnt. the new codelab
06.2022 - 05.2023

Senior Business Analyst/ Product Owner

Business Borderlines
08.2016 - 01.2019

Senior Software Engineer

SANA-tech
01.2009 - 08.2016

Senior Software Engineer

ITWorx
01.2008 - 12.2008

Software Engineer

ITWorx
12.2006 - 01.2008

Business Intelligence Engineer

Intercom Enterprises
09.2005 - 12.2006

B.Sc. - Computer and Information Sciences

Ain Shams University

General Secondary Certificate - Mathematics Section

Our Lady of Perpetual Succor School
ASMAA ISMAIL IBRAHIMSenior Businss Analyst/ Product Owner