AYA Elmuhdy
Pharmacist
Elmahalla Kobra
Summary
Dynamic Executive Product Specialist with a proven track record at AZ, including spearheading the successful launch of Forxiga and Xigduo. Recognized for top-notch sales expertise and exceptional teamwork, leading to a No. 1 Dashboard ranking in 2018. Expert in product marketing and innovation, with a flair for engaging customers and driving market share growth.
Proactive Product Specialist with advanced problem-solving skills and technical aptitudes. Effective at working independently and as a contributing member of a team. Talented in day-to-day product management and financial analysis.
Overview
9
9
years of professional experience
1
1
Certification
Work History
Executive Product Specialist
AZ
01.2016 - 01.2025
Since 2016 I prepared for forxiga launch by making RTDs, Experts Meeting and making share of voice for awareness about SGLT2- , Then I made Forxiga Launch in Gharbia Territory on Feb 2016 . In 2018 I recognized as best achiever NO1 Dashboard. On July 2021 I launched Xigduo In 2023 and 2024 I assigned to be amember of Brand Team and Author Team to discuss about message , strategy, plan of Product Then in 2024 I worked on Xigduo and Crestor
- Continually expanded knowledge of [Product or Service] product line.
- Collaborated with cross-functional teams to streamline product development processes.
- Trained and provided coaching to [Number] junior team members.
- Analyzed sales data to identify trends and opportunities for product improvement and innovation.
Education
Ph.D. - Pharmacy
Faculty Of Pharmacy
Mansoura University07-2011
Skills
Product demonstrations
Sales expertise
Campaign management
Sales support
Customer engagement
Product marketing
Business analysis
Product positioning
Mastery of data collection
Product launches
Product innovation
Product performance monitoring
Market analysis
Teamwork and collaboration
Self motivation
Analytical skills
Excellent communication
Time management
Customer needs assessment
Problem-solving aptitude
Team building
Decision-making
Certification
Professional Certificate in Sales and Marketing from AUC
Timeline
Professional Certificate in Sales and Marketing from AUC
05-2023
Executive Product Specialist
AZ
01.2016 - 01.2025
Ph.D. - Pharmacy
Faculty Of Pharmacy