Aya Mohamed Hanafy

Senior Public Relations

Giza

Summary

Dynamic Senior Public Relations Officer with a proven track record at Suez Canal Life Insurance, excelling in media relations and crisis management. Expert in developing impactful PR strategies and fostering strong media connections, enhancing client credibility. Skilled in social media strategy and collaboration, driving successful product launches and increasing public awareness.

Overview

years of professional experience

Languages

Work History

Senior Public Relations Officer

Suez Canal Life Insurance

01.2019 - Current

Led successful product launches through coordinated PR efforts and promotional events.
Managed crisis communications, effectively mitigating potential damage to client reputation.
Successfully pitched story ideas resulting in feature articles in top-tier publications, boosting client credibility within the industry.
Developed and maintained strong relationships with key media contacts, leading to increased coverage opportunities.
Implemented employee communication plans that increased staff understanding of organizational goals and fostered a sense of unity among team members.
Managed public relations budgets to maximize impact while adhering to financial constraints.
Developed campaigns to increase public awareness of company and engage customers.

Education

Bachelor in Mass Communication - Journalism And Mass Communication

Ahram Canadian University

Giza, Egypt

04.2001 -

Skills

Social media strategy

Timeline