Emad Aly
Professional Sales Manager
Cairo
Summary
Experienced Sales Manager with a strong background in FMCG, cosmetics, and pharmaceutical sectors. Skilled in leading sales teams, managing distributors, and executing strategic sales plans. Known for achieving targets, growing market share, and building lasting client relationships.
Overview
12
12
years of professional experience
Work History
Sales Manager – Private Markets & Distributors
Kaline Cosmetics Company
12.2023 - Current
- Supervised the distribution company responsible for introducing products into the private markets sector.
- Developed strategic sales plans for distributors targeting specific client segments.
- Collaborated with the distributor to register the company at minimal cost.
- Created quarterly promotional campaign plans.
- Monitored the availability and performance of the company’s products across all markets served by the distributor (wholesalers, pharmacies, and beauty stores).
Sales Manager
Golden Arrow Company
09.2021 - 10.2023
- Supervised and developed the company’s sales team.
- Contributed to company growth by implementing strategies to build a larger client base.
- Monitored daily sales performance and collections.
- Expanded market reach by onboarding new distributors in various governorates.
Sales Manager – Private Markets & Distributors
El-Retaj Cosmetics
09.2020 - 07.2021
- Built and led a strong sales team from the ground up.
- Introduced the company’s products into private market sectors.
- Penetrated private markets through partnerships with distributors.
- Supervised the sales team to ensure achievement of company targets.
Sales Manager
Safety Misr Company
10.2016 - 07.2020
- Established and led a high-performing sales team.
- Worked on revitalizing the company's brand presence in the market.
- Supervised sales supervisors and representatives to ensure optimal performance.
Sales Supervisor – Cairo Region
Unipharm Pharmaceuticals
12.2015 - 09.2016
- Oversaw distribution company branches and ensured product availability.
- Supervised medical representatives involved in direct sales activities.
- Managed relationships with pharmacy chains.
- Facilitated the entry of the Uni-Fructose product into private markets.
Supermarket Sector Manager
Mash Premier (Lisa Brand)
01.2013 - 10.2015
- Built a dedicated sales team for the pharmacy sector.
- Established a sales team for the private markets sector.
- Reintroduced the Lisa brand into private markets after a 10-year absence.
- Managed pharmacy chains across both the company’s medical and beauty sectors.
Education
Bachelor’s Degree - Bachelor of Commerce
Ain Shams University
Cairo, Egypt 05.2001 -
Skills
- Strategic Sales Planning
- Team Leadership & Supervision
- Negotiation Skills
- Business Development
- Distributor Management
Timeline
Sales Manager – Private Markets & Distributors
Kaline Cosmetics Company
12.2023 - Current
Sales Manager
Golden Arrow Company
09.2021 - 10.2023
Sales Manager – Private Markets & Distributors
El-Retaj Cosmetics
09.2020 - 07.2021
Sales Manager
Safety Misr Company
10.2016 - 07.2020
Sales Supervisor – Cairo Region
Unipharm Pharmaceuticals
12.2015 - 09.2016
Supermarket Sector Manager
Mash Premier (Lisa Brand)
01.2013 - 10.2015
Bachelor’s Degree - Bachelor of Commerce
Ain Shams University
05.2001 -
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