Summary
Overview
Work History
Education
Skills
Websites
Timeline
Generic
Haneen Ashraf Kabeil

Haneen Ashraf Kabeil

Marketing Assistant
Cairo

Summary

Recent Business Administration (BBA) graduate with a specialization in Integrated Marketing Communication (IMC), bringing academic knowledge and practical exposure to various marketing approaches, including digital campaigns, content optimization, and SEO fundamentals. Familiar with tools such as Google Ads, Meta Ads, and Meta Business Suite. My work experience involves supporting website audits, content planning, email marketing campaigns, and social media management. With growing interest in performance marketing I am eager to further develop skills in a collaborative, innovative environment.

Overview

1
1
year of professional experience
5
5
years of post-secondary education
2
2
Languages

Work History

Full-time Marketing Assistant (Hybrid)

AvidBeam Technologies
03.2025 - Current
  • Strengthened brand visibility and client engagement by managing consistent, relatable content across multiple social media platforms (Meta, LinkedIn, etc.).
  • Monitored and updated website content and blog posts, applying SEO best practices to enhance accessibility, readability, and organic search performance.
  • Led social media editing, caption writing, and content scheduling, ensuring all posts were on-brand, timely, and aligned with communication goals.
  • Analyzed performance through Meta Business Suite Analytics, generating insights to optimize content strategy and engagement rates.
  • Coordinated with outsourced designers to produce visually cohesive content, maintaining brand consistency across all social media platforms.
  • Executed and tracked the company’s marketing calendar, aligning campaigns with seasonal trends, business goals, and partner activities.
  • Drafted and deployed email marketing campaigns targeting clients, partners, and employees, enhancing communication and campaign reach.
  • Compiled and imported monthly performance reports for internal review, highlighting KPI achievements and areas for strategic adjustment.
  • Conducted ongoing competitor analysis, identifying trends, content opportunities, and gaps to enhance positioning and performance

Part-time Search Engine Optimization Specialist

CAP Consulting
11.2024 - 02.2025
  • Conducted comprehensive industry-focused keyword research using tools such as Ahrefs and WordStream to develop effective content optimization strategies.
  • Managed end-to-end content planning, from article copywriting to implementing technical SEO improvements via WordPress.
  • Executed on-page SEO tasks including website audits, metadata optimization, and content updates while testing and implementing various SEO plugins.
  • Assisted in designing and refining website layouts using Elementor and WPBakery to enhance UX and streamline the customer journey.

Corporate Communications Intern

Nissan Motor (Egypt)
07.2024 - 01.2025


  • Assisted in organizing and executing external corporate events and activations.
  • Successfully delivered 6 cross-functional projects, maintaining quality and timeliness under pressure to support both internal and external planning.
  • Collaborated internally with 12 departments, facilitating communication and alignment to ensure consistent messaging and smooth execution.
  • Reviewed and monitored media and social activity to uphold brand reputation and customer perception.
  • Supported logistics and coordination of internal activities with a focus on smooth experiences for participants and teams.
  • Worked closely with media agencies to ensure clear, effective communication and brand consistency in public-facing content.
  • Drafted and reviewed internal announcements, reinforcing positive employee engagement and internal employee satisfaction.

Education

Bachelor’s Degree - Business Administration, Major in Integrated Marketing Communications

Nile University
Sheikh Zayed City, Cairo
01.2020 - 01.2025

Skills

  • Proficient in Microsoft Office Suite (Word, Excel, PowerPoint, Outlook)

  • Effective time management

  • Positive motivator for teams

  • Strong communication and coordination skills

Timeline

Full-time Marketing Assistant (Hybrid)

AvidBeam Technologies
03.2025 - Current

Part-time Search Engine Optimization Specialist

CAP Consulting
11.2024 - 02.2025

Corporate Communications Intern

Nissan Motor (Egypt)
07.2024 - 01.2025

Bachelor’s Degree - Business Administration, Major in Integrated Marketing Communications

Nile University
01.2020 - 01.2025
Haneen Ashraf KabeilMarketing Assistant