Summary
Overview
Work History
Education
Skills
Certification
Accomplishments
Personal Information
Work Availability
Timeline
AdministrativeAssistant

Heba El-Shafei

SAP Customer Relation Manager
Cairo,C

Summary

· I am Heba El-Shafei, an accomplished SAP Sales Manager with over 8 years of experience in the Egyptian SAP market. Certified as a SAP Sales and Marketing Executive and a Project Management Professional (PRMG), I offer a strong blend of sales expertise and project management skills.

· With a proven track record of closing over +30 significant deals, I have extensive experience with SAP solutions, including SAP S/4HANA, SuccessFactors, SAP Business ByDesign, SAP Business One and Customer Experience. I excel in building client relationships, driving digital transformation, and aligning business strategies with technology solutions.

· I am dedicated to helping businesses leverage SAP's powerful solutions to accelerate their growth and transformation.

Overview

16
16
years of professional experience
7
7
years of post-secondary education
14
14
Certifications

Work History

SAP Customer Relationship Manager

Information Technology of Egypt Corporation (ITE Corp)
Egypt
9 2024 - Current
  • Manage key customer accounts to drive satisfaction and long-term business growth
  • Lead SAP solution initiatives to ensure seamless delivery of services
  • Collaborate with cross-functional teams to meet client objectives, enhancing client relationships
  • Contribute to digital transformation projects for major clients.

SAP Project Manager & Sr. Account Manager

Digital Business Systems (DBS MENA)
04.2023 - 09.2024

Sr. Account Manager responsibility

  • Build and maintain strong relationships with prospective clients to expand the customer base
  • Oversee the entire sales cycle from lead generation to deal closure with potential customers
  • Assess customer needs and propose tailored SAP solutions aligned with their strategies, objectives, and requirements
  • Collaborate closely with the pre-sales team to ensure seamless solution delivery
  • Organize discovery meetings and coordinate solution demonstrations with the pre-sales team
  • Lead negotiations and successfully close sales agreements
  • Continuously monitor and ensure high levels of customer satisfaction
  • Participate in steering committees during SAP solution implementations as required

SAP Project Manager

  • Managed end-to-end SAP CX project & S4HANA roll out project delivery
  • Ensured timely execution and alignment of technology solutions with business needs
  • Coordinated cross-functional teams and tracked project milestones
  • Drove digital transformation initiatives for clients
  • Managed project scope, budget, and timelines effectively
  • Ensured client satisfaction through proactive communication and issue resolution.
  • Foster and maintain strategic relationships with the SAP sales team to enhance collaboration.

SAP || Territory Sales Manger

Information Technology of Egypt Corporation - ITE Corp
Egypt
09.2022 - 03.2023
  • Managed customer accounts at Information Technology of Egypt Corporation, focusing on enhancing customer satisfaction and contributing to long-term business growth
  • Developed strong client relationships by understanding client needs and providing tailored solutions
  • Collaborated with cross-functional teams to ensure seamless delivery of services and support to clients.

SAP || Territory Sales Manger

Solex
Cairo, Cairo Governorate
09.2021 - 08.2022
  • Established and maintained business relationships with future customers
  • Managed the full sales cycle of new potential customers until deals were finalized
  • Understood the customer need to propose services in line with their strategy, objectives, and needs
  • Worked in collaboration with the pre-sales team
  • Organized discovery meetings and demonstrations with the pre-sales team
  • Negotiated and concluded sales
  • Monitored customer satisfaction
  • Participated in steering committees during the implementation of SAP solutions, as needed
  • Maintained relationships with the SAP sales team.

SAP Senior Account Manager

INNOVATECH
07.2020 - 08.2021
  • Established and maintained business relationships with future customers
  • Sourced and nurtured new customers and sales strategies and managed the full sales cycle of new potential customers until deals were finalized
  • Understood strategies, business objectives, and customer needs to propose services in line with their strategy, objectives, and needs
  • Built commercial offers and worked in collaboration with the pre-sales team
  • Organized discovery meetings and demonstrations with the pre-sales team
  • Negotiated and concluded sales
  • Wrote and finalized contracts with the support of the management team
  • Monitored customer satisfaction
  • Participated in steering committees during the implementation of SAP solutions, as needed
  • Maintained relationships with the SAP sales team.

SAP Account Manager

Mashura Consultants
04.2019 - 06.2020
  • Managed the full sales cycle of new potential customers until deals were finalized
  • Understood the customer need to propose services in line with their strategy, objectives, and needs
  • Worked in collaboration with the pre-sales team
  • Organized discovery meetings and demonstrations with the pre-sales team
  • Negotiated and concluded sales
  • Monitored customer satisfaction
  • Participated in steering committees during the implementation of SAP solutions, as needed.

Sales and Marketing Manager

Smart Consulting Solutions (SCS)
05.2017 - 03.2019
  • Contacted prospective clients, assessed their requirements, and promoted SAP solutions and services that match their needs
  • Also responsible for maintaining ongoing relationships with customers
  • Worked as part of the sales team to develop both new and existing markets
  • Involved in developing sales strategies
  • Coordinated with customers and the SAP consultants to answer and resolve their queries
  • Identified and researched potential leads and opportunities
  • Constantly developed existing sales processes which generated sustainable growth
  • Responsible for developing own portfolio of customers
  • Wrote accurate and informative sales reports
  • Achievements: SAP S/4 Project, Event Coordinator for various events.

Senior Sales and Marketing Executive

Mirage Brokerage Co
Cairo, Cairo
01.2016 - 04.2017

▪Generate sales leads from Social Media campaigns
▪ Conduct market research to study consumer behaviors and
requirements coordinate to leverage the company brand awareness
▪ Plan and execute initiatives to reach the target customer through
appropriate channels (social media, e-mail etc.) Analyze all
marketing data (campaign results) to help shape future
marketing strategies
▪ Recommend potential customer services to management by
collecting customer information and analyzing customer needs
▪ Build sustainable relationships of trust through open and
interactive communication
▪ Handle complaints, provide appropriate solutions and alternatives
within the time limits Keep records of customer interactions, process
customer accounts and file documents Resolve customer complaints
via phone, email, mail or social media
Achievements
NNN Customers between Opened new wallet & transfer their wallet
to Mirage

Assistance Division Manager

Madinaty Language school
Cairo, Cairo
06.2015 - 03.2016

▪ End user on LMS \ SIS system
▪ Act as the point of contact for the parents
▪ Organize and schedule appointments
▪ Plan meetings and take detailed minutes
▪ Write and distribute email, correspondence memos, letters,
and forms Assist in the preparation of regularly scheduled
reports.

Assistant Division Manager

Advanced Education | Dr. Nermin Ismail Schools
Cairo, Cairo
09.2008 - 05.2015

▪ End user on LMS \ SIS system
▪ Act as the point of contact for the parents
▪ Organize and schedule appointments
▪ Plan meetings and take detailed minutes
▪ Write and distribute email, correspondence memos, letters,
and forms Assist in the preparation of regularly scheduled
reports.

Event Planner

Lily's Academy
Cairo, Cairo
03.2016 - 05.2017
  • Plan and organize events such as educational workshops, holiday celebrations, and graduation ceremonies.
  • Coordinate with teachers and staff to determine event requirements and objectives.
  • Create event schedules, timelines, and task assignments to ensure smooth execution.
  • Arrange venues, decorations, and catering services for events.
  • Communicate with vendors and negotiate contracts to ensure cost-effective solutions.
  • Manage event logistics, including setup, guest invitations, and program schedules.
  • Ensure safety measures and child-friendly environments during events.
  • Oversee the event day, handling any issues or last-minute changes efficiently.
    Evaluate event success and gather feedback for future improvements.

Education

Diploma in Project Management (PRMG) - Project Management

The American University in Cairo
Cairo
05.2022 - 08.2024

Pre-Master's Degree in Mass Communication - Mass Communication

Ain Shams University
Cairo, C
09.2010 - 09.2011

Bachelor's Degree in Mass Communication - Mass Communication

Ain Shams University
Cairo
01.2004 - 01.2008

Skills

Effective communication

Certification

Sales Knowledge 2021 - SAP

Accomplishments

  • Certificate of Appreciation from SAP 2020 - Recognized as one of the top contributors in acquiring and transforming new customers on SAP solutions
  • Certificate of Appreciation from SAP 2021 - Recognized as one of the top contributors in acquiring and transforming new customers on RisewithSAP solutions

Personal Information

Marital Status: Married

Work Availability

monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Timeline

SAP Project Manager & Sr. Account Manager

Digital Business Systems (DBS MENA)
04.2023 - 09.2024

SAP || Territory Sales Manger

Information Technology of Egypt Corporation - ITE Corp
09.2022 - 03.2023

Diploma in Project Management (PRMG) - Project Management

The American University in Cairo
05.2022 - 08.2024

SAP || Territory Sales Manger

Solex
09.2021 - 08.2022

SAP Senior Account Manager

INNOVATECH
07.2020 - 08.2021

SAP Account Manager

Mashura Consultants
04.2019 - 06.2020

Sales and Marketing Manager

Smart Consulting Solutions (SCS)
05.2017 - 03.2019

Event Planner

Lily's Academy
03.2016 - 05.2017

Senior Sales and Marketing Executive

Mirage Brokerage Co
01.2016 - 04.2017

Assistance Division Manager

Madinaty Language school
06.2015 - 03.2016

Pre-Master's Degree in Mass Communication - Mass Communication

Ain Shams University
09.2010 - 09.2011

Assistant Division Manager

Advanced Education | Dr. Nermin Ismail Schools
09.2008 - 05.2015

Bachelor's Degree in Mass Communication - Mass Communication

Ain Shams University
01.2004 - 01.2008
Sales Knowledge 2021 - SAP
Partner Digital and Social Selling Expert
RISE with SAP S/4HANA Cloud, private edition for partner services
SAP S/4HANA Cloud, private edition Solution and Partner Considerations
Lifecycle Marketing as a Revenue Driver
SAP certified - SAP strategyIntelligent Enterprise
Foundation of Project management – Google
IAB Digital Marketing and Media Foundations - Google
Prepare yourself for a career of Sales – LinkedIn
Business Development Course - Career 180
Microsoft office – Udemy
TOEFL - ASU
ICDL
Personal Branding Course

SAP Customer Relationship Manager

Information Technology of Egypt Corporation (ITE Corp)
9 2024 - Current
Heba El-ShafeiSAP Customer Relation Manager