Jumanna Hatem
Social Media Specialist
New Cairo
Summary
Dynamic Social Media Manager at Hang Up Solutions with proven leadership and communication skills. Successfully boosted engagement rates through innovative content strategies and optimized campaigns, enhancing brand visibility. Expert in analytics and problem-solving, I fostered a collaborative environment that improved team efficiency and customer satisfaction.
Driven Quality Assurance professional offering dynamic understanding of manual and automated testing strategies. Highly communicative and experienced in data analysis. Eagerly collaborates with development teams to identify and resolve issues.
Creative and highly educated marketing professional with career built on success in social media and networking. Driven and dedicated and offering polished skills in communication, strategy and research. Successful helping companies reach more revenue-producing clients across multiple social media platforms.
As digital marketing professional, brings valuable experience in creating and managing social media strategies that align with business goals. Proven ability to collaborate within teams and deliver impactful campaigns. Known for adaptability and results-driven mindset, offering key skills in content development and social media analytics.
Overview
2
2
years of professional experience
Work History
Social Media Manager
Hang up Solutions
01.2024 - 05.2024
- Managed multiple social media platforms, ensuring a consistent brand voice and message.
- Monitored social media trends and emerging platforms, adopting new strategies to stay ahead of the competition.
- Boosted engagement rates with the creation of compelling and visually appealing content.
- Successfully built a loyal following by consistently sharing valuable content that resonated with the target audience.
- Increased brand awareness by developing and implementing effective social media strategies.
- Optimized posting schedules based on platform-specific analytics to maximize content visibility.
- Developed targeted advertising campaigns, driving website traffic and generating leads.
- Provided exceptional customer service through timely and thoughtful responses to user comments and messages.
- Analyzed performance metrics to identify areas for improvement and optimize social media campaigns.
- Coordinated influencer partnerships, leveraging their reach to expand brand visibility.
- Streamlined content creation processes, improving efficiency while maintaining quality standards.
- Curated diverse range of content, from informative blog posts to engaging videos, to cater to different audience preferences.
- Utilized analytics tools to track performance, adjusting strategies to maximize effectiveness.
- Increased follower engagement with interactive content and timely responses to comments.
- Designed and executed social media training program for new hires, ensuring high-quality content production.
- Improved online community sentiment by implementing proactive customer service approach on social media.
- Spearheaded successful influencer collaboration campaign, broadening brand exposure.
- Enhanced brand reputation with targeted crisis management strategy on social media.
- Negotiated partnerships with other brands for co-promotional activities, expanding audience reach.
- Led team of social media specialists, fostering collaborative and creative work environment.
- Facilitated cross-departmental workshops to integrate social media best practices company-wide.
- Coordinated with marketing team to align social media strategy with overall marketing objectives.
- Implemented content calendar to ensure timely and organized posting across all channels.
- Monitored social media trends to keep brand's content relevant and engaging.
- Developed comprehensive social media strategy to enhance online presence.
- Crafted compelling copy for social media ads, driving increased website traffic.
- Streamlined content creation process, allowing for more frequent and impactful posts.
- Analyzed competitor social media activities to identify opportunities for brand differentiation.
- Boosted brand visibility by creating and executing innovative social media campaigns.
- Conducted market research to tailor content to target audience preferences, significantly increasing reach.
- Managed multiple social media platforms, ensuring consistent and impactful brand messaging.
- Oversaw social media presence and aligned posts to include branding and trending ideas.
- Researched latest market trends and analyzed data to develop public relations strategies and tactics.
- Increased brand awareness through development and implementation of successful public relations campaigns.
- Managed editorial calendars and rescheduled PR events and meetings.
- Cultivated strong corporate image and identity with clear branding.
- Reviewed marketing materials and documents for brand accuracy and trending design.
- Collaborated with other departments to develop integrated branding and public relations strategies.
- Developed and promoted corporate brand, images and identity to media and public.
- Wrote engaging and successful press releases to control information and public opinion.
- Oversaw team of communications and media relations professionals with focus on achieving PR results.
- Identified metrics to measure and evaluate effectiveness of public relations campaigns and initiatives.
- Authored fresh and engaging press releases and prepared complete press kits.
- Built and strengthened industry partnerships to improve product placements, amplify coverage and maximize effectiveness of marketing strategies.
Quality Assurance Analyst
Hang up Solutions
01.2024 - 05.2024
- Mentored and coached team members on QA topics and strategies.
- Supported company in maintaining work environment focused on quality, communication, collaboration, integration, and teamwork.
- Streamlined QA processes for increased efficiency and reduced time spent on redundant tasks.
- Participated in regular meetings with cross-functional teams to discuss progress updates, communicate concerns or challenges, and ensure alignment of project goals.
- Acted as a liaison between the QA team and other departments such as Development, Customer Support, and Product Management, ensuring effective communication throughout all stages of the project lifecycle.
- Maintained comprehensive knowledge of relevant industry regulations and standards, ensuring compliance throughout the QA process.
- Conducted training sessions for junior QA analysts, enhancing their skills and knowledge of industry best practices.
- Reported progress, test metrics and results to project stakeholders.
- Improved product reliability by executing rigorous test plans and ensuring software met established requirements.
- Reduced defect rates through meticulous attention to detail during code reviews, working closely with developers to address any identified issues quickly.
- Championed quality assurance initiatives within the organization by promoting a culture of continuous improvement and striving for excellence in all aspects of product development.
- Fostered culture of continuous improvement by regularly reviewing and updating QA methodologies to adapt to new challenges.
- Developed and maintained comprehensive documentation, including test cases, results, and improvement recommendations, for stakeholder review.
- Led training sessions for new QA analysts, increasing departmental efficiency and knowledge sharing.
- Identified and documented discrepancies between expected and actual outcomes, contributing to overall software quality improvement.
- Conducted comprehensive test scenarios to decrease downtime and elevate user satisfaction.
- Monitored resolution of bugs, tested fixes, and helped developers tackle ongoing problems by providing QA perspective.
- Kept scripts and test cases updated with current requirements.
- Recommended changes and corrections to developers for optimal software performance and usability.
- Built automated test scripts to handle repetitive software testing work.
Social Media Specialist
Frogs Advertising Agency
06.2024 - 01.2025
- Managed social media accounts, ensuring timely responses to comments, messages, and reviews for enhanced customer service.
- Strategized social media campaigns for clients, helping to meet goals and reach untapped potential customers.
- Maintained company's social media presence by posting messages, answering posts, and monitoring responses.
- Managed social media accounts for clients, generating interest for existing and upcoming product or service releases.
- Amplified brand presence via targeted social media campaign creation and implementation.
- Improved page content, keyword relevancy, and branding to achieve search engine optimization goals.
- Upheld a consistent brand voice across all channels, tailoring messaging to align with specific platform demographics while maintaining overall company identity.
- Enhanced team knowledge and skills, conducting regular training sessions on best practices in social media management.
- Generated leads through effective paid advertising campaigns on Facebook, Instagram, and Twitter.
- Elevated content quality and consistency by establishing and adhering to comprehensive social media calendar.
- Improved customer satisfaction by offering timely support and information through social media channels.
- Assembled reports and presentations to share insights and recommendations with stakeholders.
- Tracked key performance indicators to measure success of campaigns.
- Wrote engaging and successful marketing, advertising, and website copy.
- Implemented and supervised market research projects from start to finish with focus groups, surveys and interviews.
- Created and distributed surveys for data collection and analysis.
- Created customized marketing materials to increase product awareness.
- Utilized specialized software to capture and process data.
Customer Representative
Teleperformance
03.2025 - Current
- Enhanced customer satisfaction by promptly addressing inquiries and resolving issues with professionalism.
- Collected customer information and analyzed customer needs to recommend potential products or services.
- Retained dissatisfied customers by offering empathetic listening skills followed by effective problem-solving approaches tailored to each individual case.
- Identified opportunities for upselling or cross-selling products during interactions, increasing overall revenue generation.
- Balanced multiple competing priorities within tight deadlines during peak periods without compromising on attention-to-detail or responsiveness.
- Assisted customers in navigating company website features, leading to increased online sales conversions.
- Helped large volume of customers every day with positive attitude and focus on customer satisfaction.
- Collaborated with team members to create a positive work environment, resulting in higher employee retention rates.
- Implemented feedback from regular evaluations to improve personal performance and contribute positively to the team''s collective growth.
- Met customer call guidelines for service levels, handle time and productivity.
- Promoted superior experience by addressing customer concerns, demonstrating empathy, and resolving problems swiftly.
- Educated customers about billing, payment processing and support policies and procedures.
- Investigated and resolved accounting, service and delivery concerns.
- Delivered prompt service to prioritize customer needs.
- Cross-trained and provided backup support for organizational leadership.
Education
Bachelor's Degree - Mass Communications Radio&tv
Modern University For Technology & Information
Mokttam City 05.2001 -
Skills
Leadership
Communication skills
Work under pressure
Problem solving
Work with groups
Timeline
Customer Representative
Teleperformance
03.2025 - Current
Social Media Specialist
Frogs Advertising Agency
06.2024 - 01.2025
Social Media Manager
Hang up Solutions
01.2024 - 05.2024
Quality Assurance Analyst
Hang up Solutions
01.2024 - 05.2024
Bachelor's Degree - Mass Communications Radio&tv
Modern University For Technology & Information
05.2001 -
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