Google Tags Mnager
Khaled Abouda
Google Ads Expert , PPC Analyst
Cairo
Summary
Implements strategic and tactical marketing campaigns to drive engagement and sales. Bringing solid history of success in boosting program operations efficiency, conversion rates and performance. Well-versed in both online and traditional marketing approaches.
Overview
5
5
years of professional experience
3
3
years of post-secondary education
Work History
Digital Marketing Manager
Madar Co
Cairo
01.2019 - 02.2020
- Improved page content, keyword relevancy, and branding to achieve search engine optimization goals.
Monitored return on investment of online and social media marketing efforts.
Increased customer engagement through social media.
Utilized techniques such as cold calling, networking, and prospecting to develop new leads.
Analyzed competitor pages to locate backlinks and keyword opportunities.
Developed and implemented successful digital marketing campaigns to drive customer engagement and increase brand awareness.
Developed and executed A/B testing strategies to optimize campaign performance.
Tracked and capitalized on emerging industry trends to boost campaign performance.
Managed social media accounts for clients,lead generation to increased sales by 20% for existing and upcoming product or service releases.
Monitored trends in digital marketing landscape and adjusted strategies accordingly.
Devised effective link-building campaigns to increase website authority and visibility.
Managed search engine marketing budgets and tracked campaign performance.
Generated reports to monitor and analyze website performance, search engine rankings, or domain authority.
Digital Marketing Specialist
Freelace
Egypt , Cairo
02.2020 - Current
- Optimized company website to improve engine ranking, user experiences and conversion rates.
- Developed digital marketing strategies by creating and implementing plans to reach and engage target audiences.
- Conducted market research by analyzing industry trends, consumer demographics and competitor activities to inform marketing strategy.
- Directed high-value marketing program with consistent adherence to deadlines and budget constraints.
- Optimized e-commerce campaigns through A/B testing to increase online sales.
- Created Pay-Per-Click campaigns to drive targeted traffic to company website.
- Developed and deployed content marketing strategies to improve organic search traffic.
- Generated reports to monitor and analyze website performance, search engine rankings, or domain authority.
- Enhance company eCommerce ROI by 25% by regularly tracking essential metrics like website traffic, conversion rates, and customer lifetime value
Education
Nano Degree Program - UX Research Cross-skilling
Udacity
Cairo 06.2021 - 12.2021
NANODEGEREE PROGRAM - Digital Marketing Advanced
Udacity
Cairo 01.2018 - 12.2018
Pre-engineering, Professional - Power Technical
Thecnical Institute of Power
Cairo 10.1998 - 08.2000
Skills
Strategic planning
Social media expert
SEM strategy development
Calculating ROI
Online marketing
Revenue Generation
SEO proficiency
Project Management
Software
Moz (keyword research)
Timeline
Nano Degree Program - UX Research Cross-skilling
Udacity
06.2021 - 12.2021
Digital Marketing Specialist
Freelace
02.2020 - Current
Digital Marketing Manager
Madar Co
01.2019 - 02.2020
NANODEGEREE PROGRAM - Digital Marketing Advanced
Udacity
01.2018 - 12.2018
Pre-engineering, Professional - Power Technical
Thecnical Institute of Power
10.1998 - 08.2000