MOHAMED MAGED

Duties and Responsibilities:

• Develop and implement strategic marketing plans in collaboration with clients to achieve their business goals
• Lead and mentor account management team members, providing guidance, support, and training as needed
• Analyze campaign performance metrics, identify areas for improvement, and make data-driven recommendations to optimize results
• Collaborate with internal teams, including creative, digital, and analytics, to ensure seamless execution of client deliverables
• Stay abreast of industry trends, emerging technologies, and best practices to maintain a competitive edge and drive innovation
• Reviewed advertising copy, design comps, and final art to approve work.

• Confer with department directors, committees, managers, and staff teams to provide marketing consultation
• Creates written plans for new marketing initiatives, including budget allocation, message development, creative direction, target audiences, and timelines
• Develops and designs proposals, advertisements, internal communication pieces, web pages, and/or other related collateral materials and participates and oversees the production of such materials by providing direction to applicable individuals
• Assist in designing and developing marketing collaterals and promotional materials
• Generate sales and marketing reports to management when needed.

• Acting as a liaison between the client and departments within the company to convey information, ensure understanding, and make certain everything gets done in an accurate, timely manner
• Making the client aware of other services and actions that may lead to greater success
• Monitoring the client's budget, explaining costs, and negotiating new terms if necessary
• Providing progress reports to clients and upper management
• Teaching junior employees how to service the account
• Plan the capacity for the whole agency
• Introduce a new efficient process to handle tasks
• Clients handling: SODIC Real Estate, Marakez, Zed Sports Club, Club S by SODIC, Open Air Mall by TMG, Bosch Egypt, TSS - The Supplement Shop, ASN- Advanced Sports Nutrition, GoFood Bar.

• Managing the client marketing program and taking a leadership role in all disciplines (marketing/strategy, creative, research, development, vendor coordination) from planning to completion
• Support the project teams by providing industry-specific knowledge
• Ensuring projects are completed on-time, within budget, and to AKQA standards
• Remaining up-to-date on Client/Competition/Agency/Industry business through trade publications, newspaper articles, and other sources
• Leading development of interactive marketing plans, including objectives and strategies
• Clients handled: Vodafone Red, Hardee's, Costa EG & Jordan, Tatweer Misr, Meeza, Ghabbour - Haval.

• Build long-term relationships with clients
• Investigate and determine clients' wants and needs
• Plan and implement digital strategies for clients
• Achieve clients' goals
• Analyze effectiveness of digital campaigns
• Recommend, design, and implement digital projects to increase their ROI
• Set up a list of KPIs to track for each client
• Prepare and present reports on their progress
• Clients handled: Mazaya, Bosta, Pets Office, Asfour Crystal, Money Fellows, Malaikah Angel Investors.

• Responsible for creating a marketing campaign to boost brand awareness for Anywhere Branding
• Responsible for researching the social media agency market
• Responsible for adjusting incoming clients' marketing strategy to what might actually suit them.

• Responsible for lecturing new drivers on how to deal with the Uber platform and how to deal with clients
• Responsible for lecturing existing drivers on how to increase their ratings
• Register applying drivers' documents onto Uber's platform
• Conduct research and gather surveys to aid in knowing the best possible future moves for Uber
• Work on ongoing projects (Uber sahel) and promotions
• Aid drivers in problems they encounter within their accounts.