Mohamed Medhat Elshoubary
Healthcare And Pharma Consultant
Cairo
Summary
Forward-thinking Healthcare Consultant bringing 25-year successful history identifying process breakdowns in hospital billing, collections and cash posting processes. Dedicated to implementing innovative solutions to address issues. Expertise in evaluating and analyzing operational, clinical and financial performance. Analytical and responsive professional committed to supporting hospital in decreasing unnecessary expenses and improving efficiency.
Overview
23
23
years of professional experience
Work History
Healthcare Consultant
GLG
10.2024 - Current
- Conducted feasibility studies and market assessments for 6+ product launch initiatives, identifying market gaps, and optimizing go-to-market strategies.
- Advised clients on portfolio positioning and regulatory pathways, accelerating time-to-market by up to 30% for chronic disease treatments.
- Collaborated on cross-functional launch teams, overseeing budgeting, pricing strategy, and KOL engagement to ensure successful commercialization.
Assistant Professor of Marketing
German University in Cairo
01.2024 - Current
- Conduct advanced research on marketing strategies in the healthcare and pharmaceutical industries, with a focus on brand management, product development, market entry, and M&A execution.
- Design and teach dynamic marketing courses aligned with evolving industry practices, integrating real-world case studies and insights from consulting engagements.
- Guide and supervise post-graduate research projects, cultivating future leaders in healthcare and pharmaceutical marketing.
- Publish peer-reviewed research in high-impact academic journals, contributing to thought leadership and innovation in industry-specific marketing.
- Integrated consulting insights into coursework, enhancing real-world relevance, and contributing to a 15% improvement in student project grades year over year.
Healthcare Consultant
Guidepoint
10.2023 - Current
- Delivered strategic consulting across 10+ product launch initiatives in existing MENA markets, including anti-migraine therapies, cholesterol treatments, food supplements, and medical devices.
- Evaluated product-market fit and competitive dynamics to inform positioning and brand strategy, contributing to product adoption rates averaging 20–25% within the first six months post-launch.
- Developed pricing frameworks and promotional strategies aligned with market segmentation and payer sensitivities, optimizing reimbursement outcomes and revenue potential.
- Advised on team structure and field force deployment models, enabling lean commercial operations, and improving territory coverage efficiency by 30%.
Healthcare & Pharma consultant
Self-employed
04.2023 - Current
- As a healthcare and pharma consultant, I have extensive experience in market assessment, product development, brand strategy, go-to-market strategy, marketing and sales organization, and business plans.
- Developed a business plan for a new startup nutraceutical local manufacturing company, with a total investment of SAR 100 million.
- Developed and executed marketing strategies, campaigns, and activities that drive brand awareness, customer loyalty, and sales growth.
- Conducted various consultations and advice for new entrants in the GCC market via consulting firms.
Regional Senior Group Product Manager /Group Product Manager
Jamjoom Pharma
01.2013 - 01.2023
- Led and directed five product managers responsible for general medicine, GIT lines, ophthalmology lines, dermatology lines, and CVS lines.
- Drive corporate revenue growth by developing and implementing business models based on evaluating customer needs and company resources.
- Promote innovative thinking and creative problem-solving to address emerging issues, and create new products and ideas.
- Establish strong working relationships through regular collaboration, and focus on developing employees to help contribute to organizational goals.
- Implemented and managed several vital educational programs for HCPs and patients.
- Successfully launched Hyfresh unit dose eye gel, Arox eyedrops, Prima D, Lican, and Acretin C in Saudi Arabia.
- Responsible for the product groups that achieved a #1 rank in the GIT medicine-defined market, a #1 rank in the Ophthalmology line, #2 in the Dermatology line, and #2 in general medicine.
Senior Product Manager/Product Manager/Regional Product Manager
Jamjoom Pharma
01.2005 - 01.2012
- Oversaw the development and implementation of essential marketing plans, customizing the approach to maximize the product line and relationships with potential clients.
- Conducted regular seminars with diverse clients, including universities, hospitals, and wholesalers, promoting products, and building long-term relationships.
- Integrated company stakeholders in all phases of promotion and marketing, including liaising with advertising agents when creating new product lines.
- Drove all aspects of the anti-infectives product line, which had the highest sales growth in the company.
- Increased sales of Ciproxen by 160%, making it the top seller in the fluoroquinolones market for 15 straight years.
- Designed and executed a focused promotion for Azi-Once Suspension, resulting in a market share increase from 9.2% to 16.4%, and an overall growth rate of 116.6%.
Product Manager
T3A Pharma Group
01.2003 - 01.2005
- Managed numerous pharmaceutical products, including sales, marketing, and product development.
- Developed the marketing and commercial strategy for the antibiotics and NSAID lines.
- Implemented the marketing plan and responded to the need for change or amendments as necessary.
- Remained in the top five companies in the cephalosporin market in Egypt.
Education
Doctor of Business Administration - Marketing Management And Research
Grenoble Ecole De Management
France 04.2001 -
MBA - Business Administration And Management
Arab Academy Fore Science And Technology
Egypt 04.2001 -
Bachelor of Science - Pharmacy
October 6 University
Egypt 04.2001 -
Skills
- Analytical thinking
- Brand Management
- Budgeting skills
- Communication Skills
- Market Research and Analysis
- Healthcare Information Technology
- Product Planning & Launch
- Strategic thinking
Personal Information
- Date of Birth: 09/08/78
- Gender: Male
- Nationality: Egyptian
- Marital Status: Married
Publications
Mergers and Acquisitions: The Pharmaceutical and Biotechnology Industries, Thomas, M., & Rose, J.L., 2024, 1st ed., Routledge, Contributed Chapter, Depth in Biotech and Pharma M&A: How Much Should You Integrate? A Multi-Case Analysis
Locations
- Jeddah, Makkah, Saudi Arabia
- Cairo, Cairo, Egypt
Timeline
Healthcare Consultant
GLG
10.2024 - Current
Assistant Professor of Marketing
German University in Cairo
01.2024 - Current
Healthcare Consultant
Guidepoint
10.2023 - Current
Healthcare & Pharma consultant
Self-employed
04.2023 - Current
Regional Senior Group Product Manager /Group Product Manager
Jamjoom Pharma
01.2013 - 01.2023
Senior Product Manager/Product Manager/Regional Product Manager
Jamjoom Pharma
01.2005 - 01.2012
Product Manager
T3A Pharma Group
01.2003 - 01.2005
Doctor of Business Administration - Marketing Management And Research
Grenoble Ecole De Management
04.2001 -
MBA - Business Administration And Management
Arab Academy Fore Science And Technology
04.2001 -
Bachelor of Science - Pharmacy
October 6 University
04.2001 -
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