MOHAMED SAFWAT
Senior Sales Engineer | Business Development | Medical Devices
New Cairo, Cairo,
Summary
Senior Sales Engineer leading capital medical equipment growth across governmental, university, military, and private healthcare accounts. Drives consultative sales, clinical product demonstrations, and complex deal negotiation while managing the full customer journey from opportunity to after-sales support. Bridges biomedical engineering and commercial strategy to support market expansion, portfolio growth, and long-term key account relationships.
Overview
2
2
Languages
13
13
years of professional experience
Work History
Senior Sales Engineer
Maggie Medical
11.2021 - Current
- Lead business development and commercial growth for advanced medical technologies across Egypt, managing the complete customer journey from opportunity identification through post-sales support.
- Business Impact
- Awarded Best Sales Achiever – 2025 in recognition of outstanding commercial performance and consistently exceeding annual business objectives.
- Lead strategic business initiatives including UAE market expansion, evaluation of new international agency opportunities, and development of innovative medical equipment rental solutions.
- Successfully supported the commercial transition from Lisa Laser to Quanta System while maintaining customer confidence and strengthening market presence.
- Build and maintain long-term partnerships with key opinion leaders (KOLs), consultants, procurement teams, biomedical engineers, and hospital decision-makers.
- Deliver consultative selling, clinical product demonstrations, operating room support, and commercial presentations for high-value capital medical equipment.
- Support business planning through sales forecasting, market analysis, competitive intelligence, and commercial strategy development.
- Collaborate closely with international manufacturers to identify new market opportunities and support portfolio expansion.
- Manage complex sales opportunities from initial customer engagement through negotiation, project implementation, and after-sales relationship management.
Service & Technical Support Engineer
Allied Medical International Company (AMICO)
07.2017 - 10.2021
- Played a key role in delivering nationwide technical support and clinical application services for premium ophthalmic surgical systems, while strengthening customer relationships and supporting the company's commercial objectives. This role established the technical foundation that later enabled a successful transition into senior sales and business development.
- Business Impact
- Delivered installation, commissioning, calibration, preventive maintenance, and advanced troubleshooting for premium ophthalmic laser systems across Egypt.
- Developed an innovative software recovery solution for Avedro systems, eliminating unnecessary hardware replacement costs and providing a reliable long-term technical solution.
- Designed a comprehensive preventive maintenance manual that became the department's standard reference for onboarding and training newly hired engineers.
- Mentored and coached newly hired field engineers through practical field training, enabling them to independently manage customer sites and complex technical cases.
- Built exceptional customer trust through responsive technical support and clinical expertise, with several major customers specifically requesting my support even after leaving the company.
- Supported business growth by promoting maintenance agreements, identifying upgrade opportunities, and strengthening long-term customer relationships.
- Completed advanced product training in Spain, enhancing expertise in VISX Excimer Laser Systems, software optimization, advanced diagnostics, and clinical applications.
Sales & Service Engineer
ISOMED Medical
08.2014 - 07.2017
- Provided both technical and commercial support for a diverse portfolio of medical devices, gaining broad experience across multiple clinical specialties while building a strong engineering and customer service foundation.
- Business Impact
- Delivered installation, commissioning, preventive maintenance, and technical support for advanced medical equipment across hospitals and healthcare facilities.
- Combined technical expertise with commercial support to deliver complete customer solutions and improve customer satisfaction.
- Completed advanced product training in South Korea for Digital Radiography and ESWL systems.
- Developed multidisciplinary experience across Radiology, Urology, Neonatal Care, and Infusion Therapy, strengthening both technical and commercial capabilities.
Medical Planner
German Engineering & Management Solutions (GEMS)
10.2013 - 03.2014
- Started my professional career in healthcare facility planning, supporting hospital projects through medical equipment planning, BOQ preparation, technical specifications, and clinical workflow development.
- Business Impact
- Prepared Bills of Quantities (BOQs), medical equipment specification sheets, and Room Data Sheets (RDS) for healthcare projects.
- Coordinated with consultants and project teams to support efficient healthcare facility planning and medical equipment integration.
Education
Master of Business Administration (MBA) - Marketing
Arab Academy for Science, Technology & Maritime Transport (AASTMT)
Egypt01-2021
Bachelor of Biomedical Engineering -
Higher Technological Institute (HTI)
10th of Ramadan City, Egypt01-2013
Skills
- Business Development
- Strategic Sales
- Key Account Management
- Commercial Strategy
- Market Analysis
- Clinical applications training
- KOL engagement
- Product demonstrations
- Installation & commissioning
- Advanced troubleshooting
Timeline
Senior Sales Engineer
Maggie Medical
11.2021 - Current
Service & Technical Support Engineer
Allied Medical International Company (AMICO)
07.2017 - 10.2021
Sales & Service Engineer
ISOMED Medical
08.2014 - 07.2017
Medical Planner
German Engineering & Management Solutions (GEMS)
10.2013 - 03.2014
Master of Business Administration (MBA) - Marketing
Arab Academy for Science, Technology & Maritime Transport (AASTMT)
Bachelor of Biomedical Engineering -
Higher Technological Institute (HTI)
INTERNATIONAL PRODUCT TRAINING
- BK Medical (GE HealthCare), Thailand
- Advanced Clinical & Product Training – Intraoperative Ultrasound
- Quanta System, UAE
- Product & Commercial Training – Holmium Laser Systems
- Johnson & Johnson Vision, Spain
- Product & Advanced Product Training – Excimer Laser Systems
- GEMSS Medical, South Korea
- Advanced Product Training – Digital Radiography & ESWL Systems
KEY CAREER HIGHLIGHTS
- 12+ years of progressive experience in the medical technology industry.
- Best Sales Achiever Award – 2025.
- MBA in Marketing with Biomedical Engineering background.
- International product training in Spain, Thailand, South Korea, and UAE.
- Successfully transitioned from Technical Service to Senior Sales & Business Development.
- Strong experience with governmental, university, military, and private healthcare sectors.
- Extensive experience managing capital medical equipment projects and strategic customer accounts.