Mohammed Mostafa
El Shorouk City,Cairo, Egypt
Summary
Experienced SEO Expert with over 12 years of expertise, having successfully led 150+ projects across the MENA region. Equipped with a Bachelor's degree in Information System Technology, I deeply understand SEO principles, technical SEO, and content optimization. I am skilled in working with diverse CMS platforms and leveraging industry-leading tools like Google Analytics, Search Console, SEMrush, and Ahrefs.com. Additionally, as an affiliate marketer for platforms such as Amazon, Jumia, and Araby Ads, Got over $100K in sales, demonstrating the ability to drive results and increase revenue. Adept at creating and executing SEO strategies that align with business goals, I thrive in fast-paced environments, continuously staying updated on the latest SEO trends and algorithm changes.
Overview
13
13
years of professional experience
1
1
Certification
Work History
Group SEO Supervisor
Saudi German Health
05.2021 - Current
- Orchestrated data-driven projects, including marketing performance reports, to drive the development of innovative scoring techniques; achieved an impressive 35% boost in marketing performance within 6 months
- Increased site traffic by 300% by developing, executing, and measuring integrated, multi-channel marketing strategies to increase Brand awareness which generated and nurtured leads, and also supported business development efforts
- Implemented a comprehensive digital marketing campaign, leveraging SEO, social media, and email marketing, leading to a 70% boost in annual revenue and exceeding sales targets by 5M.
Head Of SEO
Andalusia Group
11.2019 - 05.2021
- Maintained the yearly cost saving of 15% by investigating options on cost, quality, and the company’s needs from organic leads that reflect on CPL
- Generated over 1.5 million in revenue instead of 200k per month by executive SEO activity
- Achieve 2020 SEO plan through the crisis of COVID-19 virus in the middle of June
- Growth of more than 1200% in the lead generation for all Andalusia websites in 8 months only.
Digital Marketing Manager
Bionil-Pharma
11.2016 - 11.2016
- Digital transformation 360 Campaign who generate More than 3 million over the year
- Supervised the quality of customer service, oversaw the procurement and distribution of products to more than 40,000 customers
- Coordinated delivery operations of over 150 stores, pharmacies and distribution centers nationwide.
Digital Marketing Manager
Interest
02.2012 - 06.2016
- Break-even after 2 years only, it was a startup company providing solutions for water filters and water treatment units
- Invest more than $10k on Facebook, Twitter,GDNs, SEM, and SEO, were the first company to do that in this Era
- Supervising the standard of customer service and managing the acquisition and distribution of products to a customer base exceeding 10,000
- Increase revenue by 100% at the end of 2013
- Establishing and operating over seven branches and distribution centers across the country.
- Developed and implemented successful digital marketing campaigns to drive customer engagement and increase brand awareness.
- Increased website traffic by developing and implementing a comprehensive SEO strategy.
Education
Bachelor's Degree: Information Systemt Technology -
Future Academy
Cairo, Egypt06.2011
Skills
- Search Engine Optimization (SEO)
- Drupal
- WordPress
- Meta Ads
- Search Engine Marketing (SEM)
- Keyword optimization
- E-commerce Marketing
- Data analysis
- Online Marketing Research
- Product testing
- Lead development
- Goal planning
- Affiliate Marketing
- Leadership
- Brand building
- Online marketing strategies
- Market analysis
- Content marketing
- Photoshop Editor
- Public speaking
- AI Tools such as” Chat GPT”
- Training and mentoring
- Goal-Oriented
- Strategic Planning
- Staff Management
- Employee Motivation
- Content marketing
- Photoshop Editor
- Public speaking
- AI Tools such as” Chat GPT”
- Training and mentoring
- Goal-Oriented
- Strategic Planning
- Staff Management
- Employee Motivation
- Content marketing
- Photoshop Editor
- Public speaking
- AI Tools such as” Chat GPT”
- Training and mentoring
- Goal-Oriented
- Strategic Planning
- Staff Management
- Employee Motivation
- Content marketing
- Photoshop Editor
- Public speaking
- AI Tools such as” Chat GPT”
- Training and mentoring
- Goal-Oriented
- Strategic Planning
- Staff Management
- Employee Motivation
Certification
- Marketing & Business Development Diploma, Microsoft
- Digital Marketing Diploma, AUC
- Web Desging, Cairo University
- Affiliate Marketing, AUC
- SEO, Cairo University
Freelancework
- Homzmart – Egypt,KSA
- Haraj – KSA
- Atlobha.com – KSA
- Filterie.com – Egypt
- Esaal - KSA, Egypt
- Eduhub21, Egypt
- Atlobha,KSA
- And More
Affiliations
- Souq.com
- Jamalon
- ArabyAds
- Jumia
Languages
Arabic
Native language
English
Upper intermediate
B2
Timeline
Group SEO Supervisor
Saudi German Health
05.2021 - Current
Head Of SEO
Andalusia Group
11.2019 - 05.2021
Digital Marketing Manager
Bionil-Pharma
11.2016 - 11.2016
Digital Marketing Manager
Interest
02.2012 - 06.2016
Bachelor's Degree: Information Systemt Technology -
Future Academy
- Marketing & Business Development Diploma, Microsoft
- Digital Marketing Diploma, AUC
- Web Desging, Cairo University
- Affiliate Marketing, AUC
- SEO, Cairo University
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