Mostafa Kandel

• Achieved company growth by implementing strategic plans and streamlining operations.
• Managed over than more than 25 partnerships and strategic business relationships by negotiating contract terms and handling conflicts.
• Developed key operational initiatives to drive and maintain substantial business growth.
• Established new revenue streams around 5m by identifying market opportunities and launching innovative products or services.
• Streamlined business processes, resulting in increased operational efficiency across all departments.
• Implemented cost-saving initiatives to reduce operational expenses without sacrificing quality.
• Optimized supply chain operations for reduced costs and increased efficiency.
• Negotiated with suppliers and delivery workers and ordered materials according to forecasted customer demand.
• Established and maintained strong relationships with customers, vendors and strategic partners.
• Monitored key business risks and established risk management procedures.

• Spearhead execution of 2 marketing campaigns, including test and control group segmentation, testing, tracking, results reporting, analyses, and recommendations
• Manage conception, development, and implementation of marketing plans and strategy, product concepts, and promotional programs to drive customer interest and sales
• Conduct meetings regularly with account managers to review pipeline, resolve challenges, and brainstorm possible solutions, and provide training to ensure team is consistently performing above standard.
• Developed comprehensive marketing plans in alignment with overall business goals and objectives.
• Built strong relationships with industry professionals and influencers.
• Planned and executed events and marketing programs to increase qualified leads.
• Directed trade show participation, maximizing exposure for company products and services.
• Managed annual marketing budget, ensuring cost-effective allocation of resources for maximum impact.
• Created and managed marketing budget, ensuring maximized ROI.
• Established partnerships with key industry influencers to amplify brand reach and credibility.
• Directed 5 marketing managers and performed performance evaluations.

• Manage & oversee brand & communications, more than 100 corporate Events management, in addition to BTL team
• Developing strategies and managing over than 5 marketing campaigns and online platforms to ensure that products and services meet customers' expectations and to build credibility of brands
• Working with external agencies “Advertising agency, media buying agency and PR agency” to ensure that needed campaigns are delivered through most effective media channels
• Obtain market share by developing marketing plans for seasonal campaigns and gharmeen Scope
• Planning and researching new ways to raise brand equity of MEK
• Develop short and long-term full-fledged marketing communications strategy for Misr El Kheir
• Provide short- and long-term market forecasts and reports by directing market research collection, analysis, and interpretation of market data
• Influence present and future campaigns by determining and evaluating current and future market trends
• Achieve financial objectives by preparing annual budgets; managing cashflow; analyzing variances; initiating corrective actions.
• Spearheaded successful product launch with comprehensive marketing plans and cross-functional collaboration.
• Analyzed market trends to identify new opportunities for business growth and expansion.

• Develop, implement, and manage sustainable long-term business and operations model for over than 100 all events ensuring consistent and high-quality, community engagement, logistical delivery, revenues, and efficiency Representing Misr ElKheir in international conferences, events & Managing and Organizing corporate Events such as: Set, monitor, and maintain oversight of event strategy, delivery, and development
• Establish and monitor quality standards
• Analyzed event costs to identify areas of improvement and cost savings.
• Maintain and conclude procurement negotiations with external service providers.
• Established strong relationships with vendors and suppliers, ensuring seamless event execution.
• Maintained detailed records of all events including budgets, timelines, vendor contacts for future reference.
• Designed creative event themes that resonated with target audiences and enhanced brand image.
• Secured high-profile speakers and entertainers, elevating event prestige and attracting larger audiences.
• Trained junior team members on best practices in event management, fostering professional growth within the organization.
• Delivered memorable events by incorporating cutting-edge technology solutions such as virtual reality experiences or interactive displays.
• Streamlined event management processes for increased efficiency and cost savings.
• Continually researched industry trends to stay updated on best practices in event planning.
• Managed administrative logistics of events planning, event booking, and event promotions.
• Developed and implemented successful marketing plans to generate event revenue.
• Trained and supervised event staff to complete tasks on time.

• Successfully managed multiple projects simultaneously by prioritizing tasks according to urgency, resource availability, and alignment with organizational goals.
• Planned, designed, and scheduled phases for large projects.
• Established effective communication among team members for enhanced collaboration and successful project completion.
• Developed comprehensive project plans with clear timelines, milestones, and budget requirements, ensuring timely delivery of high-quality results.
• Coordinated cross-functional teams and resolved conflicts, maintaining positive work environment throughout project lifecycle.
• Managed projects from procurement to commission.
• Managed risk assessments and implemented mitigation strategies to minimize potential issues during project execution.
• Provided detailed technical and operational direction in project challenges, consistently meeting deliverables according to deadlines.
• Mentored junior team members in project management best practices to enhance their skills and contribute to better overall performance.
• Fostered culture of innovation and creativity within project team, leading to improved problem-solving capabilities and enhanced outcomes.
• Monitored project progress, identified risks and took corrective action as needed.
• Verified quality of deliverables and conformance to specifications before submitting to clients.

Sample of projects:

• Hand Made Carpets Academy in Alexandria
• Handmade textile project inside Minya jail
• 250 Individual Micro Project inside Cairo.

• In charge of marketing and sale operations concerning company's products in both Riyadh and Medina.
• Achieved sales goals 30 million yearly and service targets by cultivating and securing new customer relationships.
• Negotiated and closed profitable sales contracts with new and existing customers to increase loyalty and retention.
• Established and maintained positive relationships with vendors to determine product availability and quality.
• Analyzed sales data regularly to monitor progress towards goals and make necessary adjustments to strategy as needed.
• Streamlined sales process to improve efficiency, reduce cycle time, and close deals faster.
• Demonstrated expert product knowledge during client interactions, addressing questions/concerns confidently and offering solutions tailored specifically for them.
• Developed and implemented account management plans to establish customer satisfaction.
• Collaborated with internal teams, such as product development and customer support, to ensure seamless client experience throughout sales process.

• Prepare, establish and make propaganda events management and marketing for Resala
• Rehabilitation and training for Resala's agents on the efficient process concerning marketing and event managing, as well as introducing new style of fundraising approaches.