Mostafa Mohamed
Marketing Manager
Cairo
Summary
Dynamic marketing professional with extensive experience at Factory Yard, driving growth through innovative multi-channel campaigns and strategic planning. Proven expertise in digital marketing and market analysis, enhancing brand visibility and client engagement. Adept at managing budgets and fostering strong client relationships, delivering measurable results and high-impact solutions.
Overview
12
12
years of professional experience
Work History
Marketing Consultant
Egymarks Legal Services
08.2022 - Current
- Planned and executed events and marketing programs to increase qualified leads.
- Increased brand awareness by developing and executing targeted marketing campaigns.
- Enhanced customer engagement with effective social media management and content creation.
- Consulted with clients on business issues and developed innovative, high-impact proposals.
Marketing Director
Factory Yard
12.2019 - Current
- Develop and execute the overall marketing strategy to drive growth for the agency and its B2B clients.
- Lead and manage the marketing team, ensuring alignment with client objectives and agency goals.
- Design and oversee multi-channel campaigns (digital, social, content, events, email, SEO, PPC) tailored to B2B industries.
- Build and maintain strong relationships with clients, positioning the agency as a trusted marketing partner.
- Conduct market research and competitor analysis to identify new opportunities and industry trends.
- Define and track KPIs, monitor campaign performance, and optimize strategies for measurable ROI.
- Oversee branding, messaging, and positioning for both the agency and its clients.
- Collaborate with sales teams to ensure marketing initiatives support lead generation and conversion goals.
- Manage the marketing budget effectively and ensure maximum return on spend.
- Represent the agency at industry events, exhibitions, and networking opportunities.
- Drive innovation by introducing new marketing technologies, tools, and best practices.
Head of Marketing
Seaport Fire Fighting
04.2021 - 02.2025
- Led a team of marketing professionals for successful product launches and promotions.
- Implemented data-driven decision-making processes to guide innovative marketing strategies.
- Improved lead generation efforts by implementing targeted inbound marketing strategies that attracted high-quality prospects.
- Drove business growth by forging strategic alliances with complementary organizations to expand reach into new markets.
Marketing Consultant
Evs & CDIS Event
02.2023 - 01.2025
- Delivered insightful data analysis and reporting to clients, demonstrating campaign success and areas for improvement.
- Conducted thorough market research to identify emerging trends and inform strategic decisionmaking.
- Conducted market research and reported on clients' competition.
Operations Manager
7y Agency
04.2017 - 02.2019
- Conducted regular performance reviews, identifying areas for improvement and developing action plans to address them.
- Supervised operations staff and kept employees compliant with company policies and procedures.
- Led hiring, onboarding and training of new hires to fulfill business requirements.
- Developed and implemented strategies to maximize customer satisfaction.
Social Media Manager
Free Lance
02.2014 - 01.2018
- Managed multiple social media platforms, ensuring a consistent brand voice and message.
- Monitored social media trends and emerging platforms, adopting new strategies to stay ahead of the competition.
- Boosted engagement rates with the creation of compelling and visually appealing content.
- Successfully built a loyal following by consistently sharing valuable content that resonated with the target audience.
Education
No Degree - Performance Marketing
10% Performance Marketing
Cairo 04.2001 -
Bachelor - Engineering
Mti Universty
Cairo 04.2001 -
No Degree - Marketing Diploma
Imfnd
Cairo 04.2001 -
No Degree - Fundamental of Marketing
Udemy
Online 04.2001 -
Skills
Social media marketing
Digital marketing
Social media platforms
Budgeting and allocation
Marketing campaign development
Marketing campaigns
Strategic planning
Market analysis
Timeline
Marketing Consultant
Evs & CDIS Event
02.2023 - 01.2025
Marketing Consultant
Egymarks Legal Services
08.2022 - Current
Head of Marketing
Seaport Fire Fighting
04.2021 - 02.2025
Marketing Director
Factory Yard
12.2019 - Current
Operations Manager
7y Agency
04.2017 - 02.2019
Social Media Manager
Free Lance
02.2014 - 01.2018
No Degree - Performance Marketing
10% Performance Marketing
04.2001 -
Bachelor - Engineering
Mti Universty
04.2001 -
No Degree - Marketing Diploma
Imfnd
04.2001 -
No Degree - Fundamental of Marketing
Udemy
04.2001 -
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