Skilled in market analysis, tendering, contract negotiation, and consultative selling for industrial, commercial, and infrastructure projects. Highly adaptable and relationship-driven, with a strong commitment to delivering value in dynamic, competitive markets. Outside of work, I’m a proud parent and enjoy basketball, reading, and chess.
• Led business development and sales operations across the Middle East and Africa in the power generators industry, specializing in both diesel and gas generator sets, ranging from [e.g. 10 kVA to 2,500 kVA.
• Represented and promoted a portfolio of globally recognized engine brands, including IVECO (FPT), Perkins, Cummins, Lister Petter, Volvo Penta, and John Deere, catering to diverse industrial and commercial sectors.
• Identified and secured new business opportunities in key markets, expanding regional market share, and driving revenue growth.
• Built and maintained strong relationships with distributors, EPC contractors, consultants, and key decision-makers in the energy, construction, oil and gas, and infrastructure sectors.
• Represented the company at regional trade shows, exhibitions, and industry events to promote brand visibility and forge new partnerships.
Business development