Summary
Overview
Work History
Education
Skills
Languages
Timeline
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Nermine Hegazy

Nermine Hegazy

Cairo,Egypt

Summary

The one thing to believe is that everything works in life with good marketing, the different elements and ideas that work together to shine at the end is what makes or breaks it. Skilled Marketeer driven to develop successful campaigns and product marketing plans that satisfy clients and meet demanding objectives. First-rate attention to detail and creative mindset. Prepared to leverage 10 years of marketing experience to take on dynamic new role.

Overview

10
10
years of professional experience
8
8
years of post-secondary education

Work History

Digital Sales Supervisor

MBC Media Solutions
Cairo , Egypt
10.2024 - Current
  • Drove revenue generation through strategic planning and execution of digital ad sales campaigns.
  • Conducted market research for identifying new business opportunities.
  • Maximized revenue potential by identifying new business opportunities, upselling, and cross-selling digital ad products to clients.
  • Managed relationships with key clients, ensuring consistent growth and satisfaction through tailored marketing solutions on TikTok.
  • Utilized TikTok’s creative tools and ad formats to enhance campaign performance and engagement.
  • Developed and monitoring annual sales strategy to achieve 165% increase in annual revenue.

Events Marketing Specialist

CEQUENS
Remote
06.2021 - 08.2023
  • Developed and executed innovative marketing strategies by collaborating with cross functional teams to promote products and tech services
  • Conducted market research and competitive analysis to identify trends, customer needs, and opportunities for product differentiation.
  • Coordinating corporate events and representing CEQUENS at Global conferences while enhancing branding and visibility across various events.
  • Responsible for managing all aspects of project execution, from initial discussions with organizers to generating performance reports.
  • Executing all project related details from organizer conversation to performance reports.
  • Executed Events:

- IDC KSA '22

- Townhall '22

- Jobzilla Job Fair '22

- Seamless KSA ‘22

- ITW '23

- Seamless ME '23

- Seamless NA´23

- CEQUENS Brand relaunch

  • Executed CEQUENS '23 events calendar & on-ground presence
  • Organized a quarterly roundtable for CEQUENS in different countries
  • Analyzed performance metrics and adjusted strategies to ensure KPIs were met and to meet KPI expectations.
  • Planned and contracted all third-party events and CEQUENS level of sponsorship.
  • Created marketing collateral in alignment with brand guidelines.
  • Managed stakeholder expectations with performance reports and sales forecasts.
  • Overlooking marketing events ROI to achieve 150% in ROI over initial investment.
  • Executed marketing campaigns to promote brand visibility and drive engagement.


Sr. Account Manager

Spade Consulting
Cairo, Egypt
07.2020 - 05.2021
  • Handling briefing for everyday content and creative for campaign directions
  • Ensuring campaign & content directions are matching brand identity
  • Delivered high level of service to clients to maintain and extend relationships for future business opportunities.
  • Monitored customer trends and account performance to proactively identify and rectify challenges.
  • Oversaw account portfolio to deliver top-quality account services.

Sr. Account Manager

BAM
Cairo, Egypt
04.2016 - 06.2020
  • Managed team of 5, driving performance with motivational strategies to exceed sales targets.
  • Media monitoring and brainstorming
  • Reviewed accounts regularly to assess performance and identify improvement areas.
  • Delivered high level of service to clients to maintain and extend relationships for future business opportunities.
  • Prepared and presented yearly forecasts and plans to key stakeholders.
  • Assessed client needs to inform tailored solutions.
  • Developed account growth strategies to expand revenue opportunities.
  • Managed to retain difficult clients along gaining 2 to 3 extra accounts per client

Account manager

BAM
Cairo, Egypt
04.2016 - 06.2018
  • Developed new strategies with a focus on customer retention.
  • Facilitated training sessions to upskill junior team members.
  • Managed business relationships to ensure loyalty and long-term commitment.
  • Led team meetings for efficient communication and project updates.

Account Executive

FP7
Cairo, Egypt
12.2014 - 03.2016
  • Handling on ground displays.
  • Handling showroom branding material.
  • Established growth areas within current client portfolios to increase profits.
  • Provided customers with price information and handled financial transactions.
  • Delivered high level of service to clients to maintain relationships for future business opportunities.
  • Maintained relationships with key clients to maximize account revenue and loyalty.
  • Maintained excellent knowledge of industry trends to remain ahead of competitors.

Education

Bachelor of Business Administration - Innovation & Marketing

German University in Cairo
09.2009 - 07.2014

IGCSE -

Dar El-Tarbiah
09.2006 - 06.2009

Skills

  • Microsoft Office Computer Skills
  • Customer Service
  • Communication skills
  • Problem-solving
  • Team Management
  • Google Workspace
  • Marketing

Languages

English
Fluent
Arabic
Native
French
Beginner

Timeline

Digital Sales Supervisor

MBC Media Solutions
10.2024 - Current

Events Marketing Specialist

CEQUENS
06.2021 - 08.2023

Sr. Account Manager

Spade Consulting
07.2020 - 05.2021

Sr. Account Manager

BAM
04.2016 - 06.2020

Account manager

BAM
04.2016 - 06.2018

Account Executive

FP7
12.2014 - 03.2016

Bachelor of Business Administration - Innovation & Marketing

German University in Cairo
09.2009 - 07.2014

IGCSE -

Dar El-Tarbiah
09.2006 - 06.2009
Nermine Hegazy