Rabab Mourad

Innovative Marketing leader with 21 years of diversified experience in pharmaceutical companies, both in Sales and Marketing Management. Strong Marketing experience in both specialty and mass marketing .with solid products. Develops and implements short and long- term strategic plans for an organization. Stays abreast of changes in marketing environment to best serve the objectives of the organization and adjust plans accordingly. Management expertise, starting from pricing, pre-launch, launch, life cycle management, portfolio. A solid Experience of strategic planning & implementation of Therapeutic areas brands in different. Delivered continuous achievements with focusing on profit to date, while serving as strategic business director. Find alternatives to achieve goals through new ideas. Key opinion leaders handling, stakeholders influence mapping. Strong leadership skills. Strong marketing experience in pharmacy and consumer business (business2 consumers, Above the Line & below the Line. Diversified therapeutic areas experience: Neuropsychiatry, Pain medications, GIT, Surgery and Gynecology

• Company -Customer Loyalty Program
• Company - Employee Motivational Program
• New molecule Project
• Other Tender Project
• Health visitor’s projects
• Forensic Psychiatry projects
• Health care professionals continuous education project.