Riham Saleh

• Worked successfully with diverse group of coworkers to accomplish goals and address issues related to our products and services.
• Tracked competitor's activities on a regular basis in order to stay ahead of the competition.
• Prepared detailed reports on PR campaigns results and shared them with stakeholders regularly.
• Developed content for websites, blogs and other online platforms for enhancing brand presence on web.
• Built and updated crisis communication plans to handle diverse situations.
• Drafted speeches for company executives and arranged interviews and other forms of contact.
• Collaborated with internal teams to ensure consistent messaging across all platforms.
• Developed and implemented public relations strategies to promote company's products and services.
• Provided guidance and support to junior team members regarding public relations tasks and initiatives.
• Directed activities of external agencies, establishments or departments.
• Created press releases, media pitches, brochures, newsletters and other promotional materials.
• Managed team personnel, budget and schedule to handle demanding PR requirements.
• Assisted in developing budget plans while ensuring that resources are allocated effectively.
• Developed and maintained company corporate image and identity using logos and signage.
• Built and maintained corporate image, brand and identity.
• Coordinated with external agencies in order to maximize visibility of the brand through various channels.
• Monitored news stories related to the organization and identified opportunities for positive coverage.
• Managed crisis situations, implementing contingency plans to minimize impact on operations.
• Worked with cross-functional teams to achieve goals.

• Manage internal and external communications.
• Internal Communications: Implemented Benya bi-monthly newsletter. Managing all internal communication, the chairman's message, social media write-ups, the website, and content-related requests.
• External Communications: manage Benya PR activations, crisis management, handling the agency with press releases, PR plans, website content, and drafting company Q&As for the target audience.
• CEO Profiling: Worked on the CEO profiling annual timeline, prepared a media refresher for the CEO before interviews, and created Q&A templates.
• Events: Worked on Fiber Connect Council, Future Data Center, CAISEC, Cairo ICT, Gitex, bt100, Egypt Economic Summit, AMAY Conference, AL MAL Conference, media sponsorships, and media buying. Working on Benya Cables' opening event.
• Governmental Relations: Work with government representatives in handling business needs.

• Developing industry, sector and product focused PR campaigns
• Managing the needs of the client and their accounts Contributing to daily meetings, and liaising and updating clients on PR activities
• Building client relationships and maintaining a network of media contacts including journalists and industry spokespeople.
• Spearheading both traditional PR and social media projects
• Developing news angles, stories and pitches to further the client’s profile, products and services.
• Fulfilling the client’s key performance indicators and growing accounts
• Being involved in pitching for new business and developing PR proposals.
• Managing and mentoring junior members of staff
• Clients base: (Benya, Capiter, Vodafone, TikTok, Palm Hills Developments, New City Developments, Misr Italia Properties, Maxim Developments, Arabia Developments, CFCM, Hyde Park, TBK Developments, ROCC, Alameda, Riche, Sanofi Aventis, MSD, Eastern Company)

• Applied strategic communication strategies and interpersonal skills to develop and maintain high-value business relationships.
• Prepared press releases, media kits, and other materials for distribution.
• Developed and maintained company corporate image and identity using logos and signage.
• Enhanced exposure opportunities and controlled large, strategic messaging programs.
• Oversaw strategic event planning, executive presentation materials and visual presentations.
• Researched and reacted expeditiously to internal and external communications needs.
• Strategized and implemented public relations and promotional programs to strengthen brand and support business goals.

Client Base: (Ministry of Finance – Majid Al Futtaim, HMD – realme – Bajaj – Arab Bank – Johnson & Johnson – Sony – Grohe – El Sewedy Electric – Injaz – Pfizer – Ghabbour Auto – Arab’s International Women Forum – JW Marriott)

• Involved in the local trading cycle.
• Manage the inside office cycle, starting sales operations, to code data.
• Manage deals with cement companies until the stock reaches clients.
• Follow up on companies' monthly quantities.
• Organize and develop company events for employees and stakeholders.
• Supervised in importing white cement during shortage to warehouses.
• Key person in communication, B2B, or B2C.
• Develop an internal office communication strategy.
• Ability to link messages to the company’s goals and strategies.

• Assist student services manager.
• Assist in students’ registration/ drop & add courses/waving courses.
• Assist in script writing editing.
• Assist in programs ideas approval.
• Assist in AUC Radio groupings.
• Supervised in programs shows/ editing shows.
• Upload radio programs on AUC Radio and Assist in students’ articles editing.
• Supervised student tours to either AUC TV & Radio stations.
• Supervised student’s TV Projects and student’s TV Newscasts.
• Assist in graduates’ general topics course/ research editing.
• Developed and delivered lectures for large classes.
• Organized, graded, and provided feedback on student assignments.
• Led discussion sections, tutorials or laboratory sections.
• Ordered or obtained materials for classes.
• Created a comprehensive teaching plan for courses taught.