Digital Marketing Manager
Freelancer
03.2018 - Current
- Administered marketing calendar and posted new content to coincide with new product and service releases.
- Increased customer engagement through social media.
- Proactively engaged with clients by phone, email and in-person, which helped established long-term, lucrative relationships.
- Improved page content, keyword relevancy, and branding to achieve search engine optimization goals.
- Evaluated monthly performance statistics and used data to inform future strategies.
- Created social media content with consistent content and tone.
- Analyzed and reported social media and online marketing campaign results.
- Discussed SEO needs and optimized strategies for short- and long-term campaigns.
- Created wide range of digital assets such as rich media online ads and micro websites.
- Optimized social media channels and web pages to improve SEO and usability.
- Helped clients develop website portals and social media pages to promote businesses.
- SEO/SEM
- Created content strategies for digital media.
- Produced and submitted weekly reports outlining progress against KPI objectives.
