Summary
Overview
Work History
Education
Skills
Timeline
Hi, I’m

Salma Hashem

PR Specialist
Cairo
Salma Hashem

Summary

As a PR specialist, my goal is to help companies and individuals effectively communicate their message to their target audience. With a strong background in media relations, crisis management, and strategic communication planning, I have a proven track record of building and maintaining positive relationships with key stakeholders, including journalists, bloggers, and influencers. My approach to PR is rooted in data-driven insights, which allow me to develop campaigns and strategies that are tailored to the unique needs of my clients. I am skilled in crafting compelling messaging and content that resonates with audiences across a variety of channels, including social media, email, and traditional media outlets. In addition to my technical skills, I am a creative problem solver who thrives in fast-paced environments. I am committed to staying up-to-date on the latest industry trends and best practices, and I am always looking for new and innovative ways to help my clients achieve their goals. Overall, my passion for PR, combined with my expertise and experience, make me a valuable asset to any organization looking to enhance their reputation and reach their target audience.

Overview

3
years of professional experience
4
years of post-secondary education
3
Languages

Work History

Bperfect Clinics
cairo

PR Assistant
09.2022 - Current

Job overview

  • Developed familiarity with company services and promotions to accurately respond to customer inquiries.
  • Created high-quality press releases, blogs and newsletters.
  • Managed content on company website, delivering prompt updates during emergency situations.
  • Resolved complaints to maintain customer satisfaction.
  • Assisted with planning, development and implementation of company projects and programs.
  • Performed tasks and projects as assigned by director of marketing.
  • Developed and nurtured meaningful relationships with key media.
  • Worked closely with other internal departments to resolve customer service issues.
  • Supported public relations managers with writing, researching and preparation of materials
  • Used various social media platforms for media and blogger outreach.

MAVILLE RealState
cairo

Real Estate Sales Agent
12.2021 - 06.2022

Job overview

  • Coordinated appointments to show marketed properties.
  • Negotiated between buyers and sellers of properties with efficiency and transparency to maximize profits and maintain satisfaction of clients.
  • Generated leads for sales and rental properties through cold calls and referrals.
  • Developed and maintained list of available properties suited to different needs and budgets for both commercial and industrial use.
  • Collaborated with stakeholders to complete property sales and purchases.

Perfect poly clinics
6th'October

Social Media Marketer
02.2020 - 04.2021

Job overview

  • Collaborated with sales, product management, and web development teams to create specific marketing campaigns across multiple platforms.
  • Trafficked advertisements to target audience using specific algorithms for focused exposure.
  • Strategized and developed video content for client's website and social media publications.
  • Increased user base by promoting brand awareness and launching key marketing efforts.
  • Managed relationships with third-party vendors and suppliers to facilitate prompt delivery of services.
  • Built relationships with industry influencers to increase brand awareness and engagement.
  • Responded to inquiries and engaged with followers to build community and support customer engagement.
  • Created and distributed monthly newsletters to stay in touch with followers.

Education

MUST University
6th Of October , Cairo , Egypt

Bachelor of Mass Communication "English Section" from Public Relations, Advertising, And Applied Communication
09.2017 - 09.2021

University Overview

Skills

    PR strategy development

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Timeline

PR Assistant
Bperfect Clinics
09.2022 - Current
Real Estate Sales Agent
MAVILLE RealState
12.2021 - 06.2022
Social Media Marketer
Perfect poly clinics
02.2020 - 04.2021
MUST University
Bachelor of Mass Communication "English Section" from Public Relations, Advertising, And Applied Communication
09.2017 - 09.2021
Salma HashemPR Specialist