Sayed Ismaiel
Country Sales Manager
Cairo,Shaikh Zayed
Summary
COUNTRY SALES MANAGER
Dynamic Sales Manager with 20+ years' experience and a strong background playing a vital role in the development, management, growth and retention of key accounts for a wide range of organizations. Service-centric leader dedicated to fueling revenues, enhancing client experience and achieving top brand loyalty. Highly adept in performing within high-pressure and deadline-driven environments, driving full sales lifecycles with focus on territory expansion, Experienced Sales Manager with over 20 years of experience in FMCG ,Excellent reputation for resolving problems and improving customer satisfaction, Accomplished Development Manager with innovative leadership style and expertise in brand positioning strategies. Outstanding sales and marketing talents with ability to manage product-related budgets. Great influencing and communication strengths.
Overview
4
4
years of post-secondary education
24
24
years of professional experience
Work History
Business Development &Partner
Med Care
Cairo, Egypt
01.2018 - 03.2020
- Monitored customer buying trends, market conditions and competitor actions to adjust strategies and achieve sales goals.
- Devised SWOT analysis to create and execute business plan supporting achievement of established quotas.
- Streamlined operational efficiencies by delivering recommendations for knowledge-base processes and procedures.
- Provided outstanding service to all individuals, promoting effective and lasting business relationships.
- Directed work of efficient administrative team maintaining accurate sales, inventory and order documentation.
- Coordinated innovative strategies to accomplish objectives and boost long-term profitability.
- Partnered with business teams and IT personnel to align project goals with business strategy and define project milestones.
- Collaborated with company departments to develop new strategies to capitalize on emerging customer and market trends.
- Generated new business with marketing initiatives and strategic plans.
- Applied consultative selling techniques to prospect senior management to close business.
- Gave benefit-oriented, polished presentations driving dramatic revenue growth across multiple sales channels.
- Developed and promoted successful company sales and account management personnel into leadership positions to drive company growth.
- Researched and identified opportunities for account growth, account penetration and market expansion.
- Promoted new business and expanded firm's professional network through attendance and participation in community, government and industry events.
- Created and implemented new business opportunities by utilizing strategic networking strategies.
- Hired, supervised and coached 45 employees on sales strategies to optimize performance.
NATIONAL SALES MANAGER
Micro safe ( Antiseptic )
Riyadh, KSA
06.2016 - 12.2017
- Established and adjusted selling prices by monitoring costs, competition and supply and demand.
- Directed work of efficient administrative team maintaining accurate sales, inventory and order documentation.
- Predicted shifts in regional and national marketplaces using current industry knowledge to stay ahead of competition.
- Established and maintained budgets, quotas and regional territories for team members to drive consistent growth.
- Collaborated with internal teams and suppliers to evaluate costs against expected market price points and set structures to achieve profit targets.
- Monitored customer buying trends, market conditions and competitor actions to adjust strategies and achieve sales goals.
- Conferred design and production departments on customer needs and preferences to stay on top of changing demands.
- Exceeded targets by building, directing and motivating high-performing sales team.
- Empowered and led driven sales team to build product awareness and exceeded revenue targets.
- Negotiated and closed agreements with large customers and monitored and analyzed performance metrics.
- Attended events, training seminars and manufacturer product showcases.
- Liaised with marketing and product development departments to maintain brand consistency.
- Directed effective hiring, orientation, training, development, and retention of sales staff to maximize team performance.
Senior District Sales Manager
P&G (Wella – Olay)
Khobar & Abha, Eastern & Southern
12.2010 - 05.2016
- Principal Clients: P&G / Wella – Olay –Vicks, MUM and Canderel.
- Reporting to National Sales Manager.
- Reviewed sales report and monitored individual performances accordingly, ensuring individual targets are met.
- Attracted new clientele and developed customer relationships by hosting product-focused events.
- Maximized sales performance by cultivating performance-oriented culture with well-structured individual and team targets.
Senior District Sales Manager
Tamer Group
Khobar& Riyadh, Eastern & Central
07.2007 - 11.2010
- Principal Clients: P&G / Wella – Olay, Cadbury , Nestle.
- Reporting to National Sales Manager.
- Generating and managing sales worth SR 10-12 million per month.
- Handling multiple trade channels, including Modern Trade channels, Traditional Trade Channels and Pharmacy trade Channels and relationships with decision makers in Key Accounts.
- Identifying prospective customers to develop creative selling strategies.
- Preparing reports & executing promotion plans for launching for new items.
- Analyzing Key Performance Indicator (KPI) for each item in markets and solving account related issues.
- Managing temporary credits and reviewing daily collections.
- Leading sales team meeting to execute sales strategies.
- Liaising with various logistic departments to ensure stock availability and to cover retail business needs.
- Working closely with marketing manager and advertising companies to deliver and set marketing strategy for business overall Eastern region cities.
- Researched market to establish new strategies – Cooperated with sales departments in conducting promotional activities to boost sales process.
- Maintained financial records and sales record of district.
- Reviewed previous sales figures to establish and fix future sales target and initiatives.
- Developed annual plans and reports of District to present to Board for approval.
Branch Sales Manager
TAMER GROUP (P&G)
Khobar, Eastren
07.2005 - 06.2007
- Manage all Deals and CDA & KBD with key account customers and setting specific target to deliver each account plan.
- Contact with supply chains, advertising & requirements companies to cover retail business needs.
- Design and prepare sales trucking reports, KPI's reports, productivity and budget reports.
- Working closely with marketing Teams and advertising companies to deliver and set marketing strategy for business over roll all regions, cities.
- Mange and coordinate with other logistic departments to ensure stock availability.
- Coached 100+ sales associates in product specifications, sales incentives and selling techniques, increasing customer satisfaction ratings 35%.
- Tracked weekly sales to develop detailed reports for senior leadership, using Oracle system.
- Assessed each location's individual and team performances, analyzing data trends to determine best methods to improve sales results.
- Established, reviewed and updated territory boundaries and distribution routes to maximize service while effectively controlling expenses.
- Worked diligently to resolve unique and recurring complaints, promoting loyalty and enhancing operations.
Branch Sales Manager
Tamer Group
Khobar, Eastern
12.2003 - 06.2005
- Handled food products (Gerber Baby Food- Wesson oil-Pasta-Canderel- Peter pan- Diamond Jam) Non-Food products (Olay- Mum – Neutrogena –Roc) Perfumeries products such as Escada , Dunhill , Gucci, MONT BLANC, Ferrari, VERSACE and Cross Pen.
- Resolved customer complaints to maintain high level of satisfaction.
- Analyzed financial statements to identify cost control initiatives.
- Managed branch operations, including sales, customer service, finances, and recordkeeping.
- Monitored customer buying trends, market conditions and competitor actions to adjust strategies and achieve sales goals.
- Developed innovative marketing campaigns to increase engagement with target demographic and drive brand exposure.
- Collaborated with internal teams and suppliers to evaluate costs against expected market price points and set structures to achieve profit targets.
- Identified, hired and trained highly-qualified staff by teaching best practices, procedures and sales strategies.
- Coached employees in successful selling methods and encouraged cross-selling to drive revenue.
Senior Key Account Manager
Tamer Group
Riyadh , Central
01.2003 - 11.2003
- Handled food products ( Gerber Baby Food- Wesson oil-Pasta-Canderel- Peter pan- Diamond Jam) Non-Food products ( Olay- Mum – Neutrogena –Roc).
- Secured high-value accounts through consultative selling, effective customer solutions and promoting compelling business opportunities.
- Boosted customer satisfaction by providing teams with training and skills to optimize service delivery in alignment with individual needs.
- Leveraged strategic planning to penetrate key accounts.
- Elevated account management by predicting potential competitive threats and outlining proactive solutions.
- Consistently achieved top ranking in revenue and profit growth.
- Developed and deepened successful partnerships with representatives of diverse shipping companies.
- Provided servicing, management and retention of 1700 accounts worth over (SR 85 Millions).
Sales & Marketing Coordinator
Tamer Group
Jeddah-Head office, Western
06.2001 - 01.2003
- Handled Gerber Baby Food- Wesson oil-Pasta-Canderel- Peter pan- Diamond Jam.
- Worked alongside retail representatives to boost sales by enhancing product presentations and advertising collateral.
- Maintained records related to sales, returns and inventory availability.
- Maintained organized, presentable merchandise to drive continuous sales.
- Tracked stock using company inventory management software.
- Implemented up-selling strategies, encompassing recommendation of accessories and complementary purchases.
- Educated customers on promotions to enhance sales.
- Worked with sales team to collaboratively reach targets, consistently meeting or exceeding personal quotas.
Key Account Manager
Pepsi Cola Bottling Company
Jeddah, Western-KSA
06.1995 - 05.2001
- From Merchandiser within 4 Months.
- Responsibilities included supervising key accounts and mentoring sales team.
- Secured high-value accounts through consultative selling, effective customer solutions and promoting compelling business opportunities.
- Boosted customer satisfaction by providing teams with training and skills to optimize service delivery in alignment with individual needs.
- Communicated progress of monthly and quarterly initiatives to internal and external sales teams.
- Achieved established KPI for company, regional team and individual performance through teamwork and focus on customers.
Education
Bachelor of Commerce - Accounting And Finance
Tanta University
Egypt 06.1988 - 06.1992
Skills
Excellent Communication Skills
undefinedWork Availability
monday
tuesday
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thursday
friday
saturday
sunday
morning
afternoon
evening
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Personal Details
Nationality: Egyptian
Age: 49 Years
Marital Status: Married
Quote
Judge a man by his questions rather than his answers.
Voltaire
Timeline
Business Development &Partner
Med Care
01.2018 - 03.2020
NATIONAL SALES MANAGER
Micro safe ( Antiseptic )
06.2016 - 12.2017
Senior District Sales Manager
P&G (Wella – Olay)
12.2010 - 05.2016
Senior District Sales Manager
Tamer Group
07.2007 - 11.2010
Branch Sales Manager
TAMER GROUP (P&G)
07.2005 - 06.2007
Branch Sales Manager
Tamer Group
12.2003 - 06.2005
Senior Key Account Manager
Tamer Group
01.2003 - 11.2003
Sales & Marketing Coordinator
Tamer Group
06.2001 - 01.2003
Key Account Manager
Pepsi Cola Bottling Company
06.1995 - 05.2001
Bachelor of Commerce - Accounting And Finance
Tanta University
06.1988 - 06.1992
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