Summary
Overview
Work History
Education
Skills
Personal Information
Current Position
Training
Certification
Language Skills
Timeline
Generic
Sally Awad Abd El Hameed

Sally Awad Abd El Hameed

Hadayek Helwan,Cairo

Summary

Results-driven professional with over 20 years of experience in cultural development and event management. Expertise in strategic planning, team leadership, and fostering international cooperation to successfully deliver high-profile cultural events and initiatives.

Overview

29
29
years of professional experience
1
1
Certification

Work History

General Supervisor of the office of Mr. Head of the Cultural Development Fund Sector

Ministry of Culture
01.2006 - Current
  • Managing the office of the President of the Fund Sector, and working on organizing appointments, interviews, meetings, committees and conferences of his own, participating in all sector activities such as international festivals, exhibitions, seminars and celebrations, and working to organize activities and events, which include planning, coordination and dealing within a working group.
  • Fully supervising the work of some cultural workshops, seminars and international art exhibitions that take place in partnership with the embassies of foreign and Arab countries in Egypt, including organizing appointments and halls for holding seminars, cultural workshops and plastic arts exhibitions.
  • Participating in organizing and following up work in all activities supervised by the fund sector, including festivals, celebrations, and international and local events such as: The Egyptian National Film Festival, Luxor International Photography Forum, Aswan International Symposium for Sculpture, Animation Forum, Arab Calligraphy Forum, Golden Voice Competition.
  • Participating in some national projects supervised by the Cultural Development Fund sector, which are in line with the goals of the sustainable development policy and the Egypt 2030 Plan, and through which the Fund sector works to achieve ways of growth and progress in terms of societal, cultural and economic terms, such as: A Traditional crafts project, South Valley Development Project, Golden Talents Festival for people with special needs, An industrial project in Egypt for teaching handicrafts.
  • Supervising the committees and conferences that follow the office of the head of the sector.
  • Supervising the implementation of cooperation protocols between the Cultural Development Fund sector and some external bodies, whether from within the ministry, such as the General Authority for Cultural Palaces, the Fine Arts Sector and other sectors of the ministry to implement specific aspects of cooperation in cultural fields, or from outside the ministry, such as cooperation protocols with the Ministry of Education and the Ministry Tourism and Antiquities and the Ministry of Communications and Technologies.
  • I was assigned to work at the Minister of Culture's office from 2012 to 2014.

Operation Manager

Green for Hotels Management and Tourism
01.2002 - 01.2006
  • Design and marketing of tourism programs, hotels and airline tickets booked, for Individuals and Groups, decision-making, choice of suitable alternatives, communicate with the client before and during the allotted tourism program, and access to emergency quick solution to the problems which might be exposed to the client during the allotted tourism program, access to the best Agreements with hotels, airlines, tourism enterprises in general.

Supervisor Tour Operator

Nile Sun Hotels and Cruises
01.1999 - 01.2002
  • Design and marketing of tourism programs, hotels and airline tickets booked, for Individuals and Groups, decision-making, choice of suitable alternatives, communicate with the client before and during the allotted tourism program, and access to emergency quick solution to the problems which might be exposed to the client during the allotted tourism program, access to the best Agreements with hotels, airlines, tourism enterprises in general.

Tour Operator

Sun Rise Tours
01.1997 - 01.1999
  • Design and marketing of tourism programs, hotels and airline tickets booked, for Individuals and Groups, decision-making, choice of suitable alternatives, communicate with the client before and during the allotted tourism program, and access to emergency quick solution to the problems which might be exposed to the client during the allotted tourism program, access to the best Agreements with hotels, airlines, tourism enterprises in general.

Education

Bachelor of Commerce - Accounting Division

Ain Shams University
01-1997

MBA - business administration

ESLSCA University
Paris, Egypt

Skills

  • Enthusiastic, goal-oriented, and hardworking
  • Capability to work effectively within a team
  • Analytical approach to problem-solving
  • Honest and trustworthy
  • Respectful
  • Possess cultural awareness and sensitivity
  • Flexible
  • Attention to detail and a high level of accuracy
  • Very effective organization
  • Excellent interpersonal skills
  • Team-building skills
  • Decision-making skills
  • Effective verbal and listening communication skills
  • Effective written communication
  • Stress management skills, time management skills
  • Time management skills

Personal Information

  • Date of Birth: 10/23/75
  • Marital Status: Married

Current Position

Supervisor of the Head of the Cultural Development Fund Office, Ministry of Culture.

Training

  • International Convention for the Safeguarding of the Intangible Cultural Heritage, Ministry of Culture in collaboration with UNESCO
  • Introduction to Cultural Policy and Cultural Management, Goethe Institute
  • Presentation and Communication, Goethe Institute
  • Project Management and Strategic Management, Goethe Institute
  • Cultural Marketing, Goethe Institute
  • Advanced Leadership Training, Goethe Institute
  • Training of Trainers: Future Search Learning Workshops, Goethe Institute
  • Protection of Intangible Cultural Heritage, Beijing, China, 08/22/17 to 09/11/17
  • National Policy on Migration Governance, Ministry of State for Migration and Egyptians Affairs Abroad, 09/25/17 to 09/27/17
  • Global Management Strategy, New Delhi, India, 11/25/19 to 12/20/19
  • Master's Degree (MBA) in Government Business Administration, ESLSCA University, 2020 to 2022
  • Integrated Development of Intangible Cultural Heritage, Beijing, China, 06/12/25 to 06/25/25

Certification

- Applying the International Convention for the Safeguarding of the Intangible Cultural Heritage, implementing the convention at national levels (the Ministry of Culture in collaboration with UNESCO)

- Introduction to cultural policy and cultural management: challenges and perspectives (Goethe Institute)

- Presentation and communication (Goethe Institute)

- Project management and strategic management (Goethe Institute)

- Cultural marketing (Goethe Institute)

- Advanced leadership training (Goethe Institute)

- Training of trainers: future search learning workshops and facilities (Goethe Institute).

- Joined the program, which was held in China by the Central Academy for Cultural Administration in Beijing from 22 August to 11 September 2017, in the field of protection of intangible cultural heritage of the Arab and African countries in 2017.

- Participation in the preparation of a national policy on migration governance organized by the Ministry of State for Migration and Egyptians Affairs abroad during the period from 25 to 27 September 2017, as well as the exchange of experiences with the Mexican side on the involvement of expatriates in sustainable development, held from 22 to 23 November 2017.

- Joined the program in the field of global management strategy and its role in the process of growth and sustainable development, which was held in New Delhi, India, from November 25 to December 20, 2019, at the Indian Institute of Public Administration, New Delhi.

- Enroll in the government program to obtain a master's degree (MBA) in government business administration from the French University of ESLSCA University in Egypt in cooperation with the Ministry of Planning from 2020 to 2022.

- Joined the Seminar on Integrated Development of Intangible Cultural Heritage and Cultural Creation for the “Belt and Road” Countries

which was held in China by the Central academy for cultural administration in Beijing from 12June to 25 June 2025.

Language Skills

Arabic
First Language
English
Upper Intermediate (B2)
B2

Timeline

General Supervisor of the office of Mr. Head of the Cultural Development Fund Sector

Ministry of Culture
01.2006 - Current

Operation Manager

Green for Hotels Management and Tourism
01.2002 - 01.2006

Supervisor Tour Operator

Nile Sun Hotels and Cruises
01.1999 - 01.2002

Tour Operator

Sun Rise Tours
01.1997 - 01.1999

Bachelor of Commerce - Accounting Division

Ain Shams University

MBA - business administration

ESLSCA University

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Sally Awad Abd El Hameed