Yasmine Aboudeif
Cairo
Summary
Summary:
Implements strategic and tactical marketing campaigns to drive engagement and sales. Bringing solid history of success in boosting program operations efficiency, conversion rates and performance. Well-versed in both online and traditional marketing approaches.
Overview
8
8
years of professional experience
4
4
years of post-secondary education
6
6
Certifications
Work History
Marketing Specialist
Mostafa El Sallab
01.2016 - 01.2017
- Designed and implemented advertising and public relations activities.
- Maximized advertising efforts by developing content for media relations, corporate communications, and social media posts.
Senior Marketing Executive
Banque Du Caire
Cairo
09.2017 - Current
- BDC Re-Branding Project 2019
- Responsible for the Bank’s Summer Activations
- Financial literacy campaigns
- Responsible for all branded giveaways and advertising materials
- Arsenal FC Partnership June 2018
- Managing and handling the production of all marketing materials Flyers – Posters – Rollups
- Creating and executing Branding Activations (Universities – Schools – Malls … etc.)
- Responsible for Events and Exhibitions sponsorships
- Managing the production of (TV / Radio) campaigns
- Creating and executing CSR initiatives
- Analyzed marketing campaigns using key metrics and performance indicators.
- Developed marketing plans based upon extensive research and prospects targeted.
- Completed and submitted monthly and yearly reports to support executive decision making.
- Developed and executed marketing programs and general business solutions resulting in increased company exposure, customer traffic and elevated sales numbers.
- Compiled product and customer data to generate informed profit projections.
Education
Bachelor of Business Administration - Business Management
Misr International University
Egypt 01.2012 - 01.2016
Armenian Catholic Sisters School
Skills
Campaign management
Certification
Business administration certificate from Heilbronn University
Timeline
Senior Marketing Executive
Banque Du Caire
09.2017 - Current
Marketing Specialist
Mostafa El Sallab
01.2016 - 01.2017
Bachelor of Business Administration - Business Management
Misr International University
01.2012 - 01.2016
Armenian Catholic Sisters School
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