Yassin Allam

• Developed and managed client relationships

• Identified new business opportunities

• Generated revenue through the sale of event facilitation services

• Conducted needs assessments for clients

• Provided detailed product information and pricing

• Negotiated contracts to secure new business

• Provided ongoing support to clients throughout the event planning process

• Collaborated with other departments to develop marketing strategies

• Contributed to the growth of the company's client base and revenue

• Lead all Campaigns in the MENA Region working with clients such as Cloudflare, Miro, Elastic, Microsoft, Google, Palo Alto Networks.
• Lead a Sales team of 5 to ensure all campaigns are delivered on time.
• Travel to the MENA Region to meet clients, build relationships to ensure business continuation.

• Strategic Executive Engagement: Built and nurtured relationships with senior executives and C-suite leaders across industries, securing high-level participation in exclusive B2B events.

• Client Relations & Campaign Management: Directly manage discussions and campaigns with top-tier clients, including Microsoft, Google, Box, Palo Alto Networks, and Tata Communications, ensuring tailored event solutions that drive value.

• Revenue Generation & Business Impact: Successfully drove £1.2M in revenue for the company by executing strategic acquisition campaigns and fostering long-term client partnerships.

• CRM & Data Intelligence Expertise: Expert user of HubSpot and Lusha, leveraging CRM tools for optimized lead tracking, client engagement, and sales pipeline management.

My role as a Corporate Trainer within Cap & Co is to do residential/ business-to-business sales with Companies such as (BT, EE and Plus net) that will generate leads and interest for our portfolio of clients, to present products and product lines

• Attend regular marketing team meetings
• Sold over 570 BT Fibre optics Contracts generating BT over £500,000
• Responsible of editing and checking all company documents and sales reports are up to the clients Standards
• Attend meetings with clients to discuss sales and marketing strategies
• Establish and maintain a customer base for each client
• Provide consistent customer satisfaction
• Expand client base into a variety of different industries
• Public speaking with clients and customers
• Teaching and Training my team
• Conducting interviews on behalf of the company
• Exceeded sales goals and improved profitability by developing sales strategies and business plans according to market trends.
• Identified and qualified new sales prospects to continually meet targets.
• Developed new ideas and thought creatively to grow business and enhance profitability and revenue.
• Monitored sales team performance, providing effective training to help reach revenue and profit targets.