Youssef Shaheen
Cairo
Summary
Skilled marketing professional with robust background in creating and executing strategic campaigns that drive growth. Known for strong team collaboration, adaptability to changing needs, and delivering measurable results. Adept in digital marketing, market analysis, and brand management, with focus on innovation and client satisfaction. Reliable and consistently effective in achieving organizational goals.
Positive, collaborative, and innovative, with strong foundation in marketing principles and strategies. Possesses deep understanding of consumer behavior and market trends, coupled with adeptness in digital marketing and content creation. Dedicated to driving impactful marketing campaigns that elevate brand presence and foster customer engagement.
Overview
7
7
years of professional experience
7
7
years of post-secondary education
2
2
Languages
Work History
Marketing Manager
Ventures
10.2024 - Current
- Conducted research to analyze customers' behavior, preferences, and purchasing habits.
- Established fruitful partnerships with industry influencers, expanding brand reach and potential customer base.
- Collaborated with sales team members to align messaging, generating a cohesive brand identity across all touchpoints.
- Managed cross-functional teams to ensure timely completion of marketing projects within budget constraints.
- Created documentation outlining research findings for use by project managers, customers, and other marketing staff to make accurate decisions about future plans.
- Enhanced customer engagement with creative social media content and promotions.
Co-founder Fashion Brand
Chiffon_Eg
03.2022 - Current
- Grew the customer base through targeted outreach and networking events.
- Streamlined operational processes for improved efficiency and cost reduction.
- Established foundational processes for business operations.
- Developed marketing materials and campaigns to boost brand awareness and customer engagement.
- Provided strategic direction for product development, resulting in high-quality offerings that resonated with customers'' needs and preferences.
- Networked with other businesses and customers to increase sales opportunities and contacts.
- Managed financial operations, ensuring fiscal responsibility and maintaining profitability during periods of economic uncertainty.
Marketing Manager
Med Valley
12.2023 - 09.2024
- Boosted brand awareness and generated leads while managing internal and external marketing campaigns and programs.
- Managed budgets, allocating funds strategically towards high-impact initiatives that supported overall business goals.
- Boosted sales performance through the creation of engaging promotional materials and targeted advertising strategies.
- Increased brand awareness by developing and implementing strategic marketing campaigns.
- Improved customer loyalty by implementing effective email marketing campaigns and personalized offers.
- Developed and implemented marketing strategies to use for launches, rebranding campaigns and promotions.
- Managed social media accounts for optimal audience engagement and increased online presence.
- Led team of marketing professionals, offering mentoring and coaching to build knowledge and skills.
- Launched successful digital marketing campaigns that achieved goals for increased website traffic.
- Enhanced online presence, optimizing website content for SEO and improving user experience.
Marketing Specialist
Mahgoub Ceramic
12.2022 - 12.2023
- Analyzed market trends and consumer behavior to inform data-driven marketing decisions.
- Conducted competitor analysis for better positioning in the market and identifying growth opportunities.
- Boosted lead generation through the creation of engaging content for social media platforms.
- Delivered comprehensive market research reports that guided executive decision-making processes.
- Utilized data analytics tools to identify trends and fine-tune marketing strategies for optimal outcomes.
- Increased brand awareness by developing and implementing targeted marketing campaigns.
- Collaborated with creative teams to develop visually appealing marketing materials for print and digital channels.
Real Estate Sales and Marketing Intern
Ventures
02.2021 - 10.2022
- - Identified and maximized sales opportunities, and increased customer retention rates
- - Worked to ensure a positive and hassle-free customer experience
- - Brought forth excellent communication and a commitment to customer satisfaction
- Enhanced online presence via regular blog posts covering relevant industry topics, trends, and news updates.
- Streamlined communication between clients and agents, scheduling appointments and managing follow-ups efficiently.
- Collaborated with team members on high-profile projects, ensuring seamless coordination across all departments.
- Increased property showings by developing and implementing targeted marketing campaigns.
Marketing coordinator
YBA
07.2021 - 09.2021
- - Prepared marketing reports by collecting, analyzing, and summarizing sales data
- - Monitored budgets by comparing and analyzing actual results with plans and forecasts
- - Researched competitive agencies by identifying and evaluating market share, pricing, and advertising
Marketing developer
YBA
05.2020 - 09.2020
- Planned, prepared and delivered presentations on behalf of the marketing team
- Nurtured leads through targeted email nurturing campaigns that catered specifically to individual needs at different stages of the buyer''s journey.
- Conducted research for key marketing campaigns
- Supported the marketing leadership team through the organization and administrative support for various projects
- Created new marketing programs and campaigns
Team Leader
OCD
06.2019 - 09.2019
- Managed different teams, assigned tasks, helped the attendees with checking tickets, led customers to their seats
- Set performance expectations for the team, monitoring progress towards goals and providing constructive feedback as needed.
- Developed team members'' skills through targeted coaching sessions, resulting in improved individual performance.
- Enhanced team productivity by implementing efficient work processes and regularly reviewing performance metrics.
- Mentored junior staff members, helping them develop their leadership potential and advance in their careers.
Usher
EGBank
06.2018 - 09.2018
- Responsible for assisting clients, communicating the benefits and the services offers, offering giveaways to target customers
- Handled crowd control to maintain order and prevent overcrowding.
- Provided exceptional guest service, answering questions about the venue and directing patrons to their seats.
- Monitored events to identify potential problems and minimize disruptions.
- Assisted in event preparations, ensuring efficient operations during performances or special events.
Education
High School - Graduated with High Honours
NIS
09.2015 - 06.2018
Business Administration - Specialized in marketing
British University in Egypt
09.2018 - 06.2022
Skills
- Microsoft Word
- Microsoft Excel
- Microsoft Office
- Adobe InDesign
- Capcut
- Canva
- Phototshop
- Ability to work under pressure
- Fast Learner
- Leadership
- Ability to Work in a Team
- Social media marketing
- Digital marketing
- Customer acquisition
- Social media platforms
- Budgeting and allocation
- Competitor analysis
- Marketing analytics
Timeline
Marketing Manager
Ventures
10.2024 - Current
Marketing Manager
Med Valley
12.2023 - 09.2024
Marketing Specialist
Mahgoub Ceramic
12.2022 - 12.2023
Co-founder Fashion Brand
Chiffon_Eg
03.2022 - Current
Marketing coordinator
YBA
07.2021 - 09.2021
Real Estate Sales and Marketing Intern
Ventures
02.2021 - 10.2022
Marketing developer
YBA
05.2020 - 09.2020
Team Leader
OCD
06.2019 - 09.2019
Business Administration - Specialized in marketing
British University in Egypt
09.2018 - 06.2022
Usher
EGBank
06.2018 - 09.2018
High School - Graduated with High Honours
NIS
09.2015 - 06.2018
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