Ziad El Daly

- Scope: Middle East, with a presence in KSA and Egypt.

- Identified new market opportunities, expanding the company''s client base and boosting sales figures.

- Deliver product presentations to clients, showcasing innovative solutions and advanced features.

- Collaborate with sales managers to ensure product configurations precisely align with customer requirements.

- Foster relationships with sales leaders, sales representatives, and potential channel partners to expand prospects and drive successful opportunity closures.

- Provide comprehensive training to sales team members and partners on sales strategies and product offerings.

- Continuously monitor market dynamics and conduct thorough competitor analyses.

- Manage tender business by meticulously understanding tender requirements and submitting optimal configurations with promoting MRI and CT products, systems and services in customer visits, seminars, and trade shows.

- Executing the marketing plan for the MRI & CT modalities.

- Manager as well as executing corrective actions when required.

- Working as part of an account team to ensure results are reached according to account plans.

- Providing input in the generation of Order intake & sales forecast.

- Participating in the district sales planning exercise and maintain funnel quality for the assigned modalities.

- Providing information about market trends, competitor's sales practices and potential projects to the responsible Business Manager.

- Ensuring customer satisfaction by timely responding to all customer request .

- Supporting new products launches

[Success Stories]

- Overachieving MRI budget for the year 2023.

- Pioneering the installation of the first PET/MRI system in Saudi Arabia.

- Expanding United Imaging installation base across Middle East region.

- Analyze market trends and customer segments to develop and implement effective marketing strategies.

- Increasing brand awareness by developing and implementing strategic marketing campaigns.

- Managed budgets, allocating funds strategically towards high-impact initiatives that supported overall business goals.

- Oversee the creation of sales tools and materials for direct and indirect sales channels.
- Promote ultrasound technologies to customers at exhibitions, conferences, and events.
- Deliver sales presentations to customers to showcase unique technologies.
- Generate innovative ideas to promote ultrasound and penetrate the market with Mindray technologies.
- Manage promotional activities, including advertising, sales promotions, and social media campaigns.

*Key Accomplishment:*

- Successfully led a series of 15 ultrasound marketing product events within a tight timeframe, significantly contributing to the achievement of the ultrasound budget and achieving substantial market penetration.

- Develop and execute a comprehensive business plan encompassing sales and revenue strategies to drive organizational sales growth.

- Assisted in the development of annual sales forecasts, providing accurate projections for budgeting purposes.

- Trained new hires on product knowledge, enhancing their ability to sell confidently and successfully close deals.
- Spearhead new business acquisition initiatives, fostering strategic partnerships and cultivating growth opportunities within the designated line of business.
- Collaborate with distributors to align sales strategies with overall business objectives, ensuring effective budget allocation and accurate sales forecasting to achieve targeted sales goals.
- Enhance technical proficiency in radiology products and healthcare capital equipment, gaining a comprehensive understanding of product specifications, system functionalities, and physical properties.
- Cultivate a deep understanding of market dynamics, including trends, demand patterns, competitive landscape, and pricing strategies.
- Oversee and evaluate the performance of the sales team, providing guidance, mentorship, and support to optimize individual and collective sales outcomes.
- Identify and capitalize on market opportunities, developing innovative sales strategies to drive revenue growth and expand market share.

- Created monthly reports to analyze departmental performance against KPIs, identifying areas for improvement or growth opportunities.

- Increased customer satisfaction with proactive communication and timely resolution of issues.

- Cultivate customer relationships by promoting and fulfilling their needs for US-based products.
- Deliver comprehensive pre-sales presentations, clarifications, and product comparisons, ensuring a deep understanding of product specifications and physical properties.
- Adhere to sales and marketing strategies aligned with the organization's strategic plan, contributing to the achievement of key objectives and goals.
- Provide regular updates to management through activity and results reports, including daily call reports, weekly work plans, and monthly and annual territory analyses.
- Collaborate with the R&D department in Japan, sharing market insights and technological advancements to inform product development and innovation.

- Improved customer satisfaction rates through proactive problem-solving and efficient complaint resolution.

- Deliver sales presentations and on-site demonstrations of ultrasound systems, showcasing their capabilities and benefits.
- Provide comprehensive product knowledge and technical support during live demonstrations of ultrasound systems to ensure effective customer engagement.
- Organize and facilitate various training programs for distributors, end users, and internal teams, ensuring knowledge transfer and skill development.
- Lead the creation of compelling advertisements, sales tools, and comprehensive product marketing plans for ultrasound systems.
- Collaborate with Marketing and Sales teams to develop strategic sales approaches and achieve revenue targets.
- Share market insights and customer feedback with the R&D department in Japan to drive continuous product innovation and maintain technological competitiveness.
- Actively participate in industry conferences, exhibitions, workshops, and events with distributors across the Middle East to promote ultrasound systems and establish strong business relationships.

- Offer pre-sales support, including product presentations, demonstrations, and value propositions.
- Participate in conferences and exhibitions to promote the product.
- Conduct product comparisons to identify strengths and weaknesses.
- Regularly visit customers to assess satisfaction and adjust image quality as needed.

- Increased customer satisfaction ratings through prompt resolution of technical issues via phone, email, or onsite assistance.

- Adapted selling approach based on each customer''s unique needs/preferences; tailoring product offerings accordingly.

- Boosted customer satisfaction by providing exceptional product knowledge and tailored recommendations.

- Analyzed competitor strategies and identified areas of opportunity for differentiation in the marketplace.

- Boosted customer retention by providing exceptional product support and addressing user concerns.

- Reviewed and analyzed customer feedback, incorporating valuable suggestions into future product iterations.

- Supported sales representatives during client meetings by providing expert knowledge on specific features or functionalities of the given product line.