Mina Magdy
CMO
New Cairo,C
Summary
Dr. Mina Magdy is a distinguished Marketing and advertising expert and University Lecturer of exceptional caliber, possessing a wealth of knowledge and expertise in the fields of mass communications and brand management. Holds a Bachelor of Mass communication from Misr University for Science and Technology, a Master's Degree from the esteemed London Business School, and a Doctorate in International Film Business. Prodigious talent in the film industry has been recognized with numerous accolades and awards, including selection in esteemed international film festivals and appointment as a jury member at the WMMA International Film Festival at Maryland University. In addition to illustrious career in film, Dr. Magdy has also made a name for himself in the advertising realm. Began journey as an Assistant Director and Producer at TBWA Worldwide in London, where garnered a broad range of experience working with both international and local directors on a diverse array of advertisements for global brands in multiple countries throughout the Middle East. Later transitioned to the role of Executive Producer at Rack Advertising, where co-managed their Cairo office for three years and produced films for an array of esteemed clients such as Delivery Hero, UNODC, Nestle, and Nissan. Dr. Magdy's academic acumen was further solidified with the attainment of a Business Management Degree from King's College London, leading to promotion to Acting Managing Director and eventually, the CEO of Strong Black Marketing Solutions and a marketing consultant for the Egyptian Ministry of Defense. Currently holds the esteemed position of University Lecturer at Cairo University, where research interests include film studies, mass communication, and advertising. possesses a plethora of skills including teaching, research, marketing, digital media, new business development, advertising, and video production.
Overview
9
9
years of professional experience
8
8
years of post-secondary education
5
5
Certifications
3
3
Languages
Work History
University Lecturer
Misr University for Science and Technology
09.2023 - Current
- Enhanced student comprehension by implementing diverse teaching methodologies and incorporating real-world examples in lectures.
- Conducted ongoing assessment of student progress, adjusting teaching strategies as needed to maximize learning potential.
- Established positive classroom environment that fostered open communication and intellectual curiosity among students.
- Organized guest speaker events featuring industry experts, exposing students to diverse perspectives within their field of study.
University Lecturer
Cairo University
09.2022 - Current
- Enhanced student comprehension by implementing diverse teaching methodologies and incorporating real-world examples in lectures.
- Conducted ongoing assessment of student progress, adjusting teaching strategies as needed to maximize learning potential.
- Led professional development workshops for fellow faculty members, sharing best practices in teaching methods and classroom management techniques.
- Served on university committees focused on enhancing academic quality, contributing valuable insights from a lecturer''s perspective.
Chief Executive Officer
Strong Black
02.2021 - Current
- Drove continuous improvement by fostering culture of collaboration, accountability, and open communication across all levels of organization.
- Managed high-performing teams to successfully execute corporate objectives and drive organizational success.
- Championed corporate social responsibility initiatives that enhanced company''s reputation as ethical business leader within community.
- Launched new markets globally, significantly increasing company''s international presence and revenue streams.
Managing Director
FMG
10.2019 - 02.2021
- Enhanced workplace safety protocols proactively addressing potential hazards before they became critical incidents.
- Fostered an inclusive work environment by championing diversity initiatives and empowering employees at all levels.
- Optimized resource allocation for improved efficiency and profitability across all departments.
- Led cross-functional teams to achieve company-wide growth objectives, fostering collaboration and innovation.
Managing Director
RACK Advertising Agency
08.2018 - 10.2019
- oversee the production and the delivery of the agency's work.
- Manage the process of turning creative ideas into tangible outputs across a variety of media.
- Handle and manage multiple projects at once, I ensure that work is delivered on time to the required level of quality and within budget.
- Enhanced workplace safety protocols proactively addressing potential hazards before they became critical incidents.
Head Of Production
RACK Advertising Agency
08.2017 - 07.2018
- oversee the production and the delivery of the agency's work.
- Spearheaded continuous improvement initiatives that resulted in measurable enhancements to productivity and overall performance metrics.
- Manage the process of turning creative ideas into tangible outputs across a variety of media.
- Handle and manage multiple projects at once, I ensure that work is delivered on time to the required level of quality and within budget.
- Developed a comprehensive production schedule that aligned with company objectives and deadlines.
Producer
TBWA\Worldwide
10.2016 - 07.2017
- Project management and handling third party suppliers, internal coordination with client servicing and the creative department, budget and asset management, producing content videos, TV commercials and photo-shoots.
- Work experience includes prep, shoot and post production
Assistant Producer
TBWA\Worldwide
London
11.2014 - 09.2016
- Developed strong relationships with vendors and suppliers to secure favorable pricing on equipment rentals and purchases.
- Facilitated pre-production meetings gathering all necessary parties such as writers, actors, directors thus ensuring cohesive understanding of project expectations.
- Created detailed shot lists that improved efficiency on set by providing clear guidance for camera operators.
- Maintained up-to-date knowledge of industry trends, leading to implementation of innovative production techniques.
Education
Doctor of Philosophy - PhD - International film business
London Film School
London,uk 12.2017 - 07.2022
M.D. - Commercial and Advertising Art
London Business School
London,uk 10.2014 - Feb 2017
BBA - Radio and Television Broadcasting Technology/Technician
Misr University For Science And Technology
Cairo, C 09.2008 - 05.2012
Skills
Business Strategy
undefinedCertification
How to Create a Perfect Elevator Pitch
Awards
- Official Selection BBC Arabic Film Festival in London
- Official Selection Beirut International Film Festival
- Official Selection Tangier International Film Festival
- Official Selection Lebanon International Film Festival
- Official Selection Phoenix International Film Festival in Australia
Accomplishments
- Increased net revenue by 350% by spearheading and leading a comprehensive marketing campaign.
- Consistently commended by upper management for spearheading and leading effective marketing campaigns.
Timeline
University Lecturer
Misr University for Science and Technology
09.2023 - Current
University Lecturer
Cairo University
09.2022 - Current
Chief Executive Officer
Strong Black
02.2021 - Current
Managing Director
FMG
10.2019 - 02.2021
Managing Director
RACK Advertising Agency
08.2018 - 10.2019
Doctor of Philosophy - PhD - International film business
London Film School
12.2017 - 07.2022
Head Of Production
RACK Advertising Agency
08.2017 - 07.2018
Producer
TBWA\Worldwide
10.2016 - 07.2017
Assistant Producer
TBWA\Worldwide
11.2014 - 09.2016
M.D. - Commercial and Advertising Art
London Business School
10.2014 - Feb 2017
BBA - Radio and Television Broadcasting Technology/Technician
Misr University For Science And Technology
09.2008 - 05.2012
How to Create a Perfect Elevator Pitch
Neil Blumenthal on Branding
INTRODUCTION TO BUSINESS MANAGEMENT
The Fundamentals of Digital Marketing
How to Tell Stories That Win Market Share
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