Summary
Overview
Work History
Education
Skills
Personal Information
Membership in Professional Associations
Publications and Achievements
Additional Training and Internship
Software
Additional Information
References
Timeline
ResearchAssistant
MOHAMED YEHIA ZAKARIA Z. AHMED

MOHAMED YEHIA ZAKARIA Z. AHMED

08 Hayyat Degla Compound Maadi, Cairo,Egypt

Summary

With a strong educational background and professional experience, this candidate has developed valuable skills in educational environments. These skills include effective communication, curriculum planning, and student engagement. The candidate is also eager to apply these skills and transform their practices into theories in the field of education, utilizing their abilities in critical thinking and problem-solving. The primary focus is on contributing to a collaborative and innovative work environment where they can make a meaningful impact. Drawing from their local and international educational and professional background, they bring a multidisciplinary approach to the study of ancient Egyptian archaeology and tourism management. Moreover, the previous experiences have equipped the applicant with the capability to share this knowledge with potential students.

Overview

24
24
years of professional experience
18
18
years of post-secondary education
3
3
Language

Work History

Director of Tourism at Egyptian Tourism Authority

Ministry of Tourism and Antiquities
01.2024 - Current

New

  • Conducted workshops, seminars, and university tours to promote tourism awareness.
  • Developed high-performing teams by providing mentorship, guidance, and opportunities for professional growth.
  • Implemented innovative solutions to solve complex problems, resulting in increased productivity and streamlined operations.

Director of Tourism

Egyptian Tourism Authority
01.2018 - 01.2024
  • Research and development (R&D) of tourism products and destinations overall management.
  • Developed and maintained strong relationships with key stakeholders, ensuring alignment with organizational objectives.
  • Collaborated with stakeholders, especially academic institutions, to ensure a professional and welcoming reception for their guests and to greet and help them upon arrival and departure.
  • Organized various tourism events at the workplace.
  • Boosted travelers and tourists satisfaction rates through exceptional relationship management and prompt resolution of issues.
  • Cultivated a positive work environment that fostered employee engagement, increased retention rates, and boosted overall team morale.
  • Organized familiarization visits to new destinations to gather information on issues and amenities of interest to consumers.

Deputy Director

Egyptian State Tourist Office
01.2017 - 01.2018
  • Collaborated with other department heads to ensure smooth functioning of organizational activities.
  • Ensured regulatory compliance across all departments through diligent monitoring of policies, procedures, and documentation requirements.
  • Increased overall efficiency by identifying areas of improvement and implementing necessary changes.
  • Coordinated and established networks with foreign tourist authorities and international tourist boards.
  • Developed and implemented a tourism marketing plan for the US, UK, and Nordic countries.
  • Maintained tourism budget and accounting files.
  • Organized various familiarization (FAM) trips, media information, and affordable and effective media buys to promote tourism.
  • Attended meetings, seminars, conventions, and workshops to further knowledge and stay informed of the changes in the tourism industry.
  • Participated in various events and workshops as an attendant and guest speaker.
  • Coordinated and managed special events and travel fairs and was a market research analyst.

Director at the Domestic Tourism Sector

Egyptian Tourism Authority
01.2014 - 01.2016
  • Implemented innovative solutions to solve complex problems, resulting in increased productivity and streamlined operations.
  • Enhanced team collaboration through regular communication, goal setting, and performance evaluations.
  • Providing education in various sorts of tourism disciplines and training to the staff.
  • Overall supervision of the operations in the implementation, planning, and coordination of marketing activities.
  • Pursuing the results of research and publications in tourism.
  • Making an immediate contribution to the development of the innovation and development strategy.
  • Improved tourism project efficiency with strategic planning, resource allocation, and time management practices.

Cabinet Member of the Tourism Minister

Ministry of Tourism
01.2012 - 01.2014
  • Managed the administration of the required areas of ministry.
  • Established partnerships with local and international non-profit organizations to create joint service opportunities benefiting both the stakeholders and wider community.
  • Accomplished multiple tasks within established timeframes.
  • Maximized performance by monitoring daily activities and mentoring team members.

Assistant Director of PR and Online Marketing

Egyptian Tourism Authority
01.2003 - 01.2011
  • Assisted the Director in developing innovative programs to improve public relations in collaboration with the affiliated academic institutions to raise tourism awareness and promote tourism to Egypt.
  • Developed strong relationships with community partners to enhance educational opportunities for students.
  • Organized virtual and online conferences with local and international universities such as IOETI.
  • Organized tourism campaign in coordination with Egyptian and international academic institutions.
  • Organized professional development events for staff, enhancing skills and boosting team capabilities.

Travel Manager

Travel Agency Class (A)
01.2001 - 01.2003
  • Organized large-scale group travel arrangements, ensuring seamless logistics for both domestic and international trips.
  • Conducted regular market research to stay informed on emerging trends and offered innovative solutions accordingly.
  • Coordinated complex multi-city itineraries that catered to individual preferences while maximizing group cohesion.
  • Developed tailored travel packages for corporate clients, resulting in repeat business and client satisfaction.

Tour Guide

Third International Conference of Culinary Arts and Sciences
09.2001 - 09.2001
  • Conducted guided tours for professors and tourism academic staff members attending the Cairo University international conference, providing them with a memorable experience during their stay in Egypt.
  • Fostered a culture of learning and curiosity among tour guides and guests alike, contributing to a memorable and educational experience.
  • Developed new tour programs to highlight lesser-known attractions.
  • Implemented feedback mechanisms for guests, using insights to continuously improve tour content and delivery.

Education

Ph.D. - Tourist Guidance

Faculty of Tourism And Hotels, Luxor University
Luxor, Egypt
05.2020 - 01.2025

Master of Science - Tourist Guidance

Faculty of Tourism And Hotels, Luxor University
Fayoum, Egypt
05.2005 - 03.2012

BBA - Tourism and Hospitality Management

MODUL University
Vienna, Austria
09.2007 - 07.2010

Bachelor of Science - Tourist Guidance

Cairo University, Faculty of Tourism And Hotels
Fayoum, Egypt
05.1997 - 05.2001

Skills

Strategic planning and Problem-solving

Personal Information

  • Date of Birth: 06/10/80
  • Nationality: Egyptian

Membership in Professional Associations

  • Tour Guide license, No. (5930).
  • Egyptian General Tourist Syndicate, No. (6381).

Publications and Achievements

  • Zakaria, M. Y. (2024). The Concept of Guiding in Ancient Egyptian Social Life. International Journal of Tourism and Hospitality Management, 7(1), 312-343.
  • Zakaria, M. Y. (2024). The Religious Guidance Concept in Ancient Egypt. International Journal of Tourism and Hospitality Management, 7(1), 210-236.
  • Ahmed, M. Y. Z. (2017). Tourism and travel in ancient Egypt: Travel like an Egyptian. Pro Audio Voices.
  • Ahmed, M. Y. Z. (2017). Turismo e Viaggio nell'Antico Egitto. Babelcube Inc.
  • Ahmed, M. Y. Z. (2017). Le tourisme et les voyages dans l’Egypte Ancienne. Babelcube Inc.
  • Ahmed, M. Y. Z. (2017). Tourismus und Reisen im Alten Ägypten. Babelcube Inc.
  • Ahmed, M. Y. Z. (2017).Туризм и путешествия в древнем Египте. Babelcube Inc.
  • Ahmed, M. Y. Z. (2017). Turismo e Viagem no Egito Antigo. Babelcube Inc.
  • Ahmed, M. Y. Z. 穆罕默德·叶海亚·扎卡里亚·艾哈迈德 (2019).像古埃及人一样旅行(古埃及的旅游和旅行. 浙江出版集团数字传媒有限公司; 第1版
  • Ibrahim, O. & Zakaria, M. Y. (2011). Towards Setting Up a Strategy to Develop Road Shows as a Promotional Means for Egyptian Tourism. Journal of Tourism Research, Egyptian Ministry of Tourism, 128-165
  • Ibrahim, O. & Zakaria, M. Y. (2012). Promoting incoming tourism to Egypt through social media networks, Ministry of Tourism Studies Journal, 62-91.
  • The Success Factors of Social Media Marketing in European Tourism Destinations: An Explanatory Study. This study presented its ideas and findings at several international conferences and workshops, allowing the European tourism industry to benefit from academic research in practical applications.
  • The book "Tourism and Travel in Ancient Egypt" has been published in several languages, including French, Russian, German, Italian, Spanish, Portuguese, and Chinese. Additionally, it is accessible in English as an audiobook.

Additional Training and Internship

  • A certificate of successfully completing the requirements for recognition as a Certified Business Professional in the field of Training of Trainers (TOT), January 2022. The International Business Training Association (IBTA) in the United States provided this accreditation.
  • A certificate of gaining a comprehensive insight into the divisions of Destination Management and Incentive & Events. This is during the internship at MONDIAL GmbH & Co. KG in Vienna. From 02/16/2009 to 08/19/2009.
  • A certificate of gaining practical, real-world online experience working with the local business “Zur Post Hotel- Salzburg” to devise effective online marketing campaigns using Google AdWords and reaching the semi-final in Google Online Marketing Challenge at worldwide level, 2008.
  • A certificate of Ticketing and Reservation- Egypt Air at Hilton Travel Agency - Grade: Excellent. From 20, January 2001 to 15 February 2001.
  • A certificate of successful completion of public relations specialist training. From 09/18/2004 to 10/11/2004. From the Central Agency for Organization and Administration.
  • A certificate of appreciation speaker during the 3rd Arab International E-Tourism and E-Marketing Conference (IOETI). Teaching and giving training on social media marketing tools in tourism from 12/13/2010 to 12/16/2010, Luxor.
  • A certificate of successful completion of International Computer Driving License (ICDL), December 2011 (UN 10155292).


Software

Microsoft Windows and Office XP and 11

Internet Applications

Front Office Software Operation System

Event Management

Social Media Marketing

SPSS and Entrepreneurship Software

Tourism Forecasting and Benchmarking Programs

Additional Information


  • Participated in the Third Scientific Conference of the Faculty of Tourism and Hotels, Luxor University, May 2024.
  • Participated in the workshops entitled “Tutankhamun: The Young King 100 Years On” and “The West Bank: Hidden Treasures on 2023-2024.”
  • Participated in the virtual panel discussion entitled Luxor: The Way forward, December 2021.
  • Guest speaker in the workshop on digital marketing and social media in tourism. To speak about "Planning and Implementing Egypt's Digital Marketing Campaign and Challenges" at the University of Surrey, UK November 30, 2017.
  • Participated in WTM and ANTOR 2017, UK.
  • Participated in the International Invents, Cairo. From the Egyptian Inventors Syndicate. March 2016.
  • Organized the conference entitled Partnering with the Media in Challenging Times: The Second UNWTO International Conference on Tourism and the Media, Aswan, 2013.
  • Organized the World Tourism Day in Egypt in collaboration with UNWTO in 2011.
  • Participated in the 4th Annual E-Tourism and E-Marketing Conference (IOETI), Cairo, December 2011.
  • Participated in ENTER Conference, Lugano, Switzerland (February 10–12, 2010).
  • Participated in the 2009 TourMIS in Vienna at MODUL University Vienna.
  • Participated in ITB 2008 to represent MODUL University Vienna.
  • Teaching and giving training on social media marketing tools in tourism from December 13 to 16, 2010—Luxor.

References

  • Prof. Dr. Karl Wöber

President of MODUL University Vienna, Austria

https://www.modul.ac.at/user/Woeber +43 (1) 320 35 55 (ext 301) karl.woeber@modul.ac.at
  • Dr. Brigitte Stangl

Senior Lecturer in Tourism and ICT Surrey University, UK

https://www.surrey.ac.uk/people/brigitte-stangl Tel: +44 (0)1483 683126 b.stangl@surrey.ac.uk

Timeline

Director of Tourism at Egyptian Tourism Authority

Ministry of Tourism and Antiquities
01.2024 - Current

Ph.D. - Tourist Guidance

Faculty of Tourism And Hotels, Luxor University
05.2020 - 01.2025

Director of Tourism

Egyptian Tourism Authority
01.2018 - 01.2024

Deputy Director

Egyptian State Tourist Office
01.2017 - 01.2018

Director at the Domestic Tourism Sector

Egyptian Tourism Authority
01.2014 - 01.2016

Cabinet Member of the Tourism Minister

Ministry of Tourism
01.2012 - 01.2014

BBA - Tourism and Hospitality Management

MODUL University
09.2007 - 07.2010

Master of Science - Tourist Guidance

Faculty of Tourism And Hotels, Luxor University
05.2005 - 03.2012

Assistant Director of PR and Online Marketing

Egyptian Tourism Authority
01.2003 - 01.2011

Tour Guide

Third International Conference of Culinary Arts and Sciences
09.2001 - 09.2001

Travel Manager

Travel Agency Class (A)
01.2001 - 01.2003

Bachelor of Science - Tourist Guidance

Cairo University, Faculty of Tourism And Hotels
05.1997 - 05.2001
MOHAMED YEHIA ZAKARIA Z. AHMED